Being a real estate professional requires you to wear many more hats than you might have originally predicted. Of course you need good communication, selling and people skills, but arguably one of the most important skills to possess that you...
Access to the MLS generally costs between $20 and $50 a month, depending on the MLS. This comes on top of any other fees you must pay as a member of the local real estate board. MLS fees also increase...
Engaging in the community around you can have a significant impact on your business and your trustworthiness. It provides you with leads, referrals and priceless first-hand knowledge in your market. We have already discussed ways to be a good neighborhood...
11 personality traits seen in top agents One of the great things about real estate is the flexibility. Because it doesn’t require super advanced degrees, the industry is virtually open to everyone. Still, there are some personality types that seem to...
A RETS feed is a data connection that can help you take your business to a new level. It allows you to import indexable property listings from your MLS and boost your SEO. It also grants more control and flexibility...
A RETS feed is the gold standard for adding real estate listings from an MLS to an agent website. But by itself, a RETS feed is useless because it provides raw data. Agents use WordPress plugins and themes specifically designed...
It seems like all the lead generating advice for real estate agents out there is geared towards 20-30 somethings, full of youthful, tech savvy energy. This is shockingly silly given that a vast percentage of successful real estate agents are...
Phase one complete- you have successfully mastered the art of real estate and excelled as an individual agent. Now on to phase two, building an empire a kingdom, AKA a real estate franchise. *That phrase is overused, we gotta mix...
WHAT IS A MICROFORMAT? A microformat is a type of open source data format built on frameworks like XML. The format is highly modular and customizable. Microformat tags may be placed within existing HTML based Web pages. These tags allow crawlers...
100K + homes for sale or rent on your site with a HAR RETS feed HAR, or the Houston Area Realtors is the second largest realtors association in the U.S. It offers a database of more than 100K homes for sale or...