To sell a home, people need to know it is for sale. So as a real estate agent, getting people to see your listing is absolutely essential. Unfortunately, this is easier said than done. The most common listing promotion techniques are...
To get MLS access, you usually need to be a real estate agent, but there are some alternatives such as partnering with an agent, signing up as an unlicensed assistant, or using another data source An MLS, or multiple listing service,...
TREND MLS is a large multiple listing service, serving more than 27,000 agents and brokers in the Philadelphia, Pennsylvania metro area. On its own, it would be the 15th largest MLS in the U.S. But since 2015, it has been...
Real estate agents cannot sell homes if they do not have anyone to sell to. Therefore, lead generation is an essential activity. But how to go about it? There are hundreds of lead generation strategies. Some are short-term, such as buying...
Salesforce is a widely used customer relationship management software that helps businesses understand their clients better and market to them more effectively. Salesforce users can identify trends in their customer base, improve response times and automate redundant tasks. This represents a...
Real estate is a data-driven industry. Many statistics and figures are used in daily conversation to describe shifts in the market. As an agent, you need to be familiar with this data. You need to be able to understand what...
We all know what vacancy is. And it’s got the same meaning in the real estate industry as well. Nothing different. However, there is also this thing called Natural Vacancy and in the real estate industry, it is one of...
HubSpot is a all-in-one sales and marketing platform that helps businesses optimize their website for lead generation and convert sales. HubSpot users can create new website pages with dynamic content based on country, device type, referral source, or industry. They also...
The Internet and social media present great opportunities for Realtors to market their listings to a larger audience. This helps them match homebuyers to available properties and close more sales. The foundation of any successful online real estate strategy is a...
As a real estate agent, you might have received these kinds of comments about your job – “It must feel great to work from home,” or “Wow, you make your own hours; that’s amazing!” Such comments usually come from people...