Lead generation is simple in theory, but unfortunately, generating leads effectively is not as simple. Why is that? Well, to start with, potential customers are constantly bombarded with ads everywhere they look: their mailbox, their tv, and their phones. They...
Real estate agents doing business online need tools. For many, the most important is the IDX website, which allows them to publish listings and generate leads. The next most important might be an email address. Once you have your IDX website...
To become a real estate agent in Texas, you must be 18 years old, submit to fingerprinting, and meet the Texas Real Estate Commission’s (TREC) qualifications for honesty, trustworthiness, and integrity. Additionally, candidates must complete 180 hours of qualifying education...
Before building your IDX real estate website, you need to choose hosting. This is an important decision because hosting affects your page load speed. Any pages that load too slowly can cause you to lose leads. You also want to get...
By and large there is no typical day for real estate agents. Each day is unique and varies between client meetings, showings, and other responsibilities. Still, many agents fall into a general pattern of office work in the morning and...
Building an IDX real estate website can take your business, and ultimately your life, to a new level. But it’s only possible with careful planning and implementation. We’ve been involved in real estate tech for more than a decade, so we’ve...
Consider this: 68 percent of all adults in the U.S. are on Facebook. Of those, 74 percent use Facebook daily. That is some 140 million people logging into the same site everyday—liking pages, commenting on stuff, etc. As a real...
Do you enjoy seeing neatly organized content on websites? We all do appreciate it when a website we’re browsing does not make us feel as if we have just entered a jungle. Neat and well-organized content is the key to...
When it comes to real estate marketing, most agents rely on the same few tried and tested strategies. These work, no question. But how can you stand out from the pack if you are doing the same thing as everyone...
The 2018 real estate market began with historically low mortgage rates and rapid price growth. As the year winds down, however, we are seeing rates rise and prices slow. Experts attribute this market cooling to a natural retreat from the...