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As a real estate agent, staying ahead of the curve and being up-to-date on the latest industry trends are essential. This not only allows you to serve your clients better but also allows you to...
The real estate industry is constantly growing, and data consolidation has become a major focus for the Real Estate Standard Organization. That is why they provide new technologies to address this issue and others, such...
Recent events have pushed more businesses into an all online operation mode. The role of real estate websites and the features they hold have become more significant than ever before. With IDX being the central real...
Having a solid social media presence as a real estate professional is crucial to your overall marketing strategy. Not only for boosting brand awareness but also to establish your company as the go-to authority in...
It is no surprise that QR codes have become such an instrumental solution for real estate marketing and productivity. They help real estate agents get maximum exposure to their property listings through mobile devices and...
The real estate industry is changing rapidly and with it, the role of the real estate agent. Thanks to advanced technology, real estate agents can now access unprecedented information about property listings and their surrounding communities...
In the early days of data transferring on internet devices, the focus was more on getting data from the source, storing it on your device, and consuming it as you go. This was because the...
If you're a real estate agent or an investor trying to expand your client base before the end of 2022, it's time to start investing in real estate SEO. This guideline eliminates the need for intense...
Real estate and technology have come a long way since the early days of MLSs and online transactions. There are now hundreds of tech companies offering solutions to help real estate teams and offices, but...
Are you looking for potential leads? When used correctly, Google Ads may be an exceptionally efficient marketing tool for real estate businesses. By targeting buyers and sellers, agents can save time and money to reach...
Getting your foot in the door of the real estate industry is easier said than done, as any veteran agent or broker will tell you. The relatively high cost required to launch a real estate...
Getting your house in front of as many eyes as possible is essential to the marketing process. And that is exactly what happens when you are a member of an MLS. The Multiple Listing Service...
Social media is one of the most cost-effective ways to generate your real estate leads, and Facebook is at the top of it. With its massive traffic of daily users, there is no doubt that...
In every industry, there is always a ‘next big thing,’ and keeping up with them can feel underwhelming. As a whole, the real estate sector is not exempt from these shifts. New technologies regularly emerge,...
The real estate industry is an ever-changing business. When the economy hits a new high, the market starts leaning toward buyers and vice versa. Following a spike in economic indexes and employment rates post-pandemic, real...
IDX or Internet Data Exchange is why you and I are able to browse MLS listings online. More specifically, IDX is the set of rules, licenses, and technologies that allow real estate agents to access...
As with most industries, technology in real estate is growing and evolving. As a result, processes like managing listings, open houses, closing deals, virtual technology, and more have improved. However, despite the innovative nature of...
Suppose you are a real estate agent who is relatively new to the industry or a broker who's just starting to put together a team, and you need to find out how to manage marketing...
As digitization takes over the real estate industry, there are certain concepts that real estate agents, brokers, and other real estate professionals struggle with. IDX integration is one of these concepts. In this article, we...
As real estate professionals, having access to a networking platform for sharing property data is vital, and Multiple Listing Services (MLS) provides just that. An MLS is one of the most powerful tools that real...
If you want to get in line with Gen z and promote your real estate business through a more immersive and intuitive strategy? Use TikTok! Technology is not only changing, but it is doing so...
It is no secret that the real estate business is trending toward mobile. Following years of steady growth, NAR reported for the first time this year that buyers used mobile devices as often as computers when...
Want to give your client an exquisite marketing experience? Virtual reality (VR) should be your go-to solution. As technology continues to reshape the real estate industry, so too are the various techniques used by real...
A listing site is unquestionably the most important tool Realtors have nowadays. It is a place where they serve buyers and sellers. MLSs are the biggest providers of listings data, and their members can integrate...
While it might be difficult to reach potential clients online, email marketing is a simple and cost-effective process that enables you to engage with customers and generate traffic to your website. To encourage higher click...
As a professional in the real estate industry, the chances are that you might have heard the term multiple listing service or MLS. It is no doubt the core of the real estate business. But...
Technology in the real estate industry is fast advancing, and sometimes it might be confusing to keep up with new trends. So in today’s article, we will explain what RESO Web API is in simple...
We all know the role of massive traffic on a website. Increased traffic on your real estate website means more clients, business growth, and improved website authority. But how do you do it? The real estate...
Search engine optimization (SEO) has become a common marketing strategy for marketing for most businesses, including real estate. However, not everyone is skilled in SEO. Furthermore, it can be very challenging to resolve all your...
Most often, when people hear about QR codes, they immediately think it is something for a developer or they don’t immediately think of it as a helpful tool. While all developers know a thing or...
Creating an in-house product or a high-value service that can help real estate brokerages, MLSs, and Realtor Associations address specific challenges is the natural approach of every business. However, because of all the technical limitations...
Did you know that mobile real estate apps are slowly replacing websites? This might come as a shocking wave to many people, given that websites are a thing now. However, let’s take into consideration the...
As a real estate agent, closing deals for your brokerage is significant and will help increase your ratings and earn you more credits. However, as easy as it may sound, many new real estate agents...
Undoubtedly, the internet has been the go-to source of information for everyone in this generation. And it has, without any question, proven to be very effective. As real estate professionals in this time and age,...
As real estate brokers and leaders in the industry, it is often a daunting task to keep agents in the brokerage motivated at all times to achieve their goals. Even when a commission is involved,...
Founded in 2008 after the merger of several property databases, CENTRIS is a statewide database of property listings and a centralized property search portal that provides access to listings from all 12 real estate boards...
If you are a new real estate agent, the chances are that you don’t know what pocket listings are yet. So what is a pocket listing, and why do sellers or sellers’ agents opt for...
The Americans with Disabilities Act was signed into law in 1990, and it has provided a series of rights for folks with accessibility requirements. Also, it has reshaped how businesses offer services to the public. Since...
In today’s competitive real estate market, it is not unusual for a hot property on the MLS to receive a handful of reasonable offers from interested buyers. But does the hassle of competing with so...
Created and signed into law in 1990, the American with Disabilities Act carries the goal is to protect the rights of people with disabilities. The law has different sections covering up different aspects such as...