Author: tait

21 Sep Can Mobile App IDX Platforms Replace Real Estate Websites?

Posted at 11:00h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Tips by tait 0 Comments

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It is no secret that the real estate business is trending toward mobile.  Following years of steady growth, NAR reported for the first time this year that buyers used mobile devices as often as computers when...

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01 Nov What Are the Pros and Cons of the Different IDX Solutions?

Posted at 11:00h in Blog, IDX, Multiple Listing Service, Real Estate Tech News by tait 0 Comments

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Not all IDX are equal. In fact, IDX really is an umbrella term for four separate technologies. Each one uses a unique method to connect your website with your MLS. And each has a series...

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01 Oct How to Invest in Real Estate Tech in 2021

Posted at 11:00h in Blog, How to, How To's, Real Estate Tech News, Real Estate Technology, Real Estate Tips by tait 0 Comments

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Real estate was long slow to adopt new technology. Initial movements to digitize listings in the early to mid 2000s were followed by a decade of upgrading and retrofitting existing systems. Finally, in the past three...

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26 Aug Are You Selling Your House? 20 Tips To Get the Best Offer

Posted at 11:00h in Best Practices and Lead Generation, Blog, Real Estate Tips, Real Estate Trends by tait 0 Comments

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Selling a home is challenging. The process can be complex and emotionally difficult. This is especially true for homeowners selling for the first time. One of the most difficult parts is waiting for offers. At this...

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06 Jul How To Add a Video Background to Your WordPress Real Estate Website

Posted at 11:00h in Blog, Essentials, How to, How To's, Real Estate Technology, SEO by tait 0 Comments

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Video backgrounds on real estate websites are a popular web design trend that actually work really well. You’ve probably seen them before. They are the video loops displayed on a site’s landing page or in...

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02 Jul How to Add IDX to an Elementor Website

Posted at 02:00h in Blog, How to, How To's, IDX, Real Estate Tech News by tait 2 Comments

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Elementor is a widely popular page builder for WordPress. Known for its high-level design and live front-end editing, Elementor has helped millions of WordPress users build beautiful sites faster. Now, you can add IDX to Elementor and...

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01 Jul What Is the Difference Between IDX and VOW?

Posted at 02:00h in Blog, IDX, Multiple Listing Service, Real Estate Basics, Real Estate Technology by tait 0 Comments

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IDX is an umbrella term for technologies that connect a real estate website to an MLS, including iFrames, FTP, RETS, and RESO Web API. VOW also connects a website to an MLS, but because it...

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20 Jun Zillow Is Expanding to Canada. 6 Tips to Outrank It and Other Portals in Your Market

Posted at 10:01h in Best Practices and Lead Generation, Blog, How to, Real Estate Tech News, Real Estate Technology by tait 0 Comments

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Zillow’s entry into Canada will increase competition for leads. But agents have a secret weapon. In October, Zillow launched its first property listings in Canada. The company joins Realtor.ca, Centris, and others providing listings at the...

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13 Jun How to Integrate MLS listings into a WordPress website

Posted at 02:00h in Blog, How to, How To's, Real Estate Technology by tait 2 Comments

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There are several technologies for adding MLS listings to your WordPress website, but none offer the capabilities of an integrated site. For example, with integrated MLS listings, your WordPress site will be: Content Rich - Every property...

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11 Jun 6 Steps to Add MLS Search to a WordPress Website

Posted at 02:40h in Blog, How to, IDX, Multiple Listing Service by tait 4 Comments

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6 Steps to Add MLS Search to a WordPress Website In this article we are going to show you what you need to do to add MLS search to a WordPress website. Follow these six easy steps...

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05 Jun How I can integrate TREB (Toronto Real Estate Board) with WordPress

Posted at 02:00h in Blog, How to, How To's, IDX, Real Estate Canada, Realtyna Products and News by tait 0 Comments

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Toronto Real Estate Board is one of the largest in Canada, and with Realtyna Organic MLS Integration you can host all TREB listings on your WordPress site for a one-time payment (no monthly data access...

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18 May ‘Creating dreams for people’ – A Conversation With Amanda Ku, Calgary Realtor and Infill Expert

Posted at 11:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Real Estate Tips by tait 0 Comments

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Amanda Ku is a Realtor and marketer based in Calgary, Alberta. In her ten years in the real estate industry, she has built a reputation as Calgary’s most-trusted source on inner city infill development. She’s...

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03 Feb 5 PropTech Trends to Follow in 2021

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Technology, Real Estate Tips, Real Estate Trends by tait 0 Comments

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The year 2020 involved some of the most important property technology (proptech) changes in decades. The pace of change was so rapid that we might call it the year of digital interactions. Since the beginning...

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29 Jan 7 Fun Real Estate Blog Ideas for 2021

Posted at 11:00h in Best Practices and Lead Generation, Blog, Creative ideas, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips, Real Estate Trends by tait 1 Comment

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The best real estate bloggers refresh their ideas each year. They develop fun, new content to keep readers engaged and to keep their creative juices flowing. This year offers you the same opportunity. Struggling to come...

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25 Jan 9 Creative Real Estate Marketing Ideas to Try in 2021

Posted at 11:00h in Blog, Real Estate Marketing, Real Estate Tech News, Real Estate Technology, Real Estate Tips, Real Estate Trends, RealtyFeed, Social Media by tait 0 Comments

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Each year offers fresh marketing opportunities for real estate agents. The very best innovate to stay ahead of the competition.  In 2021, real estate agents face more uncertainty. But the year also holds promise. If you...

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15 Jan RealtyFeed and RESO: How the New Real Estate Social Network Is Built On Cutting Edge Technology Standards

Posted at 11:00h in Best Practices and Lead Generation, Blog, Real Estate Tech News, Real Estate Technology, Real Estate Tips, Real Estate Trends, RealtyFeed by tait 0 Comments

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Our phase 2 and Republic campaign have brought a lot of attention to RealtyFeed. In this blog, we will take a look “under the hood” at some of the technologies backing the new real estate...

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07 Jan Year in Review: Realtyna in 2020

Posted at 11:00h in Best Practices and Lead Generation, Blog, Real Estate Tech News, Real Estate Technology, Real Estate Tips, Real Estate Trends, RealtyFeed by tait 0 Comments

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The year 2020 is not one we will soon forget. In fact, it is hard to believe that only 12 months have passed with all that has happened.  The coronavirus pandemic led our company in directions...

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30 Dec Year In Review: Our Most Popular Blog Posts of 2020

Posted at 13:25h in Best Practices and Lead Generation, Blog, Real Estate Tips, Real Estate Trends by tait 0 Comments

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The year 2020…will there ever be anything like it again? Through the ups and downs of the past 12 months, the Realtyna blog has shown through. From analysis of the pandemic and its effect on...

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22 Dec 9 Tips to Market Your Real Estate Listing for Telework

Posted at 11:00h in Best Practices and Lead Generation, Blog, Real Estate Marketing, SEO, Social Media by tait 0 Comments

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The pandemic has completely remade the way we work. Millions across the nation have begun teleworking on a full or part time basis. Even with an effective vaccine and wide distribution, high levels of remote...

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12 Nov A Conversation With RESO CEO Sam DeBord

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Technology, Real Estate Trends by tait 0 Comments

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The past year has been a roller coaster for the real estate industry. The rapid pace of change seems only to have accelerated with the pandemic. So when we had a chance to chat with...

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16 Oct How to Add a Site Icon (Favicon) to Your WordPress Real Estate Website

Posted at 11:00h in Blog, Essentials, How to, How To's, Real Estate Basics, Real Estate Tips by tait 0 Comments

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Is your real estate site built on WordPress? Have you ever wondered how to get that little icon in the browser tab to show your logo? Today, we’ll show you how it’s done. That little icon...

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13 Oct 8 Secret WordPress Features to Help You Manage Your Real Estate Website

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Technology, Real Estate Tips by tait 1 Comment

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The real estate website is essential to the modern real estate industry. For some agents, it is a key marketing and lead generation tool. For others, it is the cornerstone of a professional identity. It’s...

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28 Sep The 9 Real Estate Email Marketing Mistakes You Are Probably Making

Posted at 11:00h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips by tait 0 Comments

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Over and over again, leads say they prefer email to other advertising content. This and its low cost, has made email one of the most persistent and effective marketing strategies in the real estate industry. Still,...

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17 Sep The Psychology of Font and How to Use It in Your Real Estate Logo

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Marketing by tait 0 Comments

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Your real estate logo is a powerful symbol. Whether you intend it or not, it can evoke thoughts and feelings in your leads. The best real estate logos harness this potential. By employing different design...

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02 Sep How to Send Your WordPress Real Estate Blog Posts Automatically to Social Media

Posted at 11:00h in Best Practices and Lead Generation, Blog, IDX, Real Estate Technology, Real Estate Tips, Social Media by tait 0 Comments

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Real estate agents are extremely busy.  Everyday they manage client meetings, open houses, content creation and more. So, automation of routine tasks can offer great benefit. One of the most frequent and tedious tasks agents face...

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01 Sep 8 Tips to Choose the Right Logo and Develop a Unique Real Estate Brand

Posted at 11:00h in Best Practices and Lead Generation, Blog, Real Estate Tips, Real Estate Trends by tait 0 Comments

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Your logo is one of the foundations of your real estate business. It is one of the first things leads will see when they encounter your brand. It is also what they will most remember...

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27 Aug How to Create a Custom Short URL for Your Real Estate Website and Brand

Posted at 11:00h in Best Practices and Lead Generation, Blog, How To's, Real Estate Tips by tait 0 Comments

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Some real estate companies use short URLs on Twitter and other social media. Have you noticed them? Realtor.com uses rltor.cm. Zillow uses zlw.re. Inman uses inmn.io. Short URLs can be a fun, creative way to...

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21 Aug 12 Ways to Get More Comments on Your Real Estate Blog and Build a Community

Posted at 11:00h in Best Practices and Lead Generation, Blog, Essentials, How to, How To's, Lead Generation, Real Estate Basics by tait 28 Comments

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Blogs are a vital feature of your real estate website. They help improve traffic and SEO. They help establish authority in your marketing niche. But real estate blogs also serve another purpose—they foster community. In this...

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14 Aug How to Protect Your IDX Real Estate Website From Theft and Scraping

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Trends by tait 0 Comments

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Have you ever published a real estate listing only to find it word-for-word reposted on Craigslist or another site? Theft is a major problem in the real estate industry. It can create illegitimate competition and divert...

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07 Aug 8 Signs That It Is Time to Upgrade Your Real Estate Website Hosting

Posted at 11:00h in Blog, Essentials, IDX, Real Estate Basics, Real Estate Technology, Realtyna Products and News by tait 0 Comments

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Be honest. When was the last time you gave your real estate website hosting any thought? Two years ago? Five? Ten? It’s completely normal to push this rather technical aspect of your business to the back of...

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23 Jul How to Manage Passwords on Your Real Estate IDX Website?

Posted at 11:00h in Best Practices and Lead Generation, Blog, Essentials, How to, How To's, Real Estate Basics by tait 0 Comments

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Inman and NAR don’t give out real estate awards for password security. Maybe they should. No one likes dealing with passwords. It takes time out of an already busy schedule for real estate agents. And the...

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14 Jul What Are the Taxes for Buying a Home?

Posted at 04:27h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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Unlike many day-to-day purchases, there is no sales tax for buying a home. You may need to pay a tax on your mortgage, however, and as a homeowner, you will owe property taxes on the...

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06 Jul What Are the Taxes for Selling a Home?

Posted at 11:00h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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The taxes for selling a home are the capital gains tax on the income earned from the sale and the excise tax on the transfer of property from seller to buyer, though they will not...

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01 Jul Do Realtors Get Paid If a House Does Not Sell?

Posted at 11:00h in Blog, Essentials, Real Estate Basics by tait 2 Comments

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No, realtors generally do not get paid if a house does not sell. Most realtors are paid by commission, or a percentage of the final sale. If there is no sale, there is no commission. ...

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20 Jun How Long Does It Take to Start Making Money as a Real Estate Agent?

Posted at 11:00h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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It can take about six months to start making money as a real estate agent. Everyone is different, but six months is around the time many agents make their first sale. To start making consistent...

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10 Jun What Is PHRETS?

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Technology by tait 0 Comments

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PHRETS is a free, open source library that helps web developers access a RETS server and download listings. First released in 2006, PHRETS combines the functionality of RETS with the PHP language for web development. For...

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05 Jun How to Develop Ideas and Generate Traffic for Your Real Estate Blog

Posted at 11:00h in Blog, Essentials, How To's, Real Estate Basics, Real Estate Tips by tait 0 Comments

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A strong content strategy is essential for any real estate business looking to grow online. This puts pressure on agents to produce new blogs, posts and tweets on a regular basis. All this content requires...

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07 Apr Is Real Estate an Essential Service?

Posted at 11:00h in Blog, Essentials, Real Estate Basics, Real Estate Trends, Real Estate US by tait 2 Comments

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Real estate is an essential service in most states, but not all. For example, states like Connecticut, Illinois, and Ohio determined that real estate is an essential service and that agents and related professionals may...

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28 Mar How the $2 Trillion Stimulus Package Can Help Real Estate Agents and Brokers

Posted at 11:02h in Blog, Essentials, Real Estate Basics by tait 1 Comment

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Realtors are getting some good news in the new stimulus package.  On Friday, the president signed the massive $2 trillion bill into law. The law includes numerous benefits for real estate agents, brokers and other American...

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24 Feb Do Realtors Have Access to More Real Estate Data Than The General Public?

Posted at 11:00h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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Yes, realtors have access to more real estate data than the general public because they may view the MLS, RPR and other sources compiled and controlled by industry associations. These proprietary data include active and...

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