RESO API is the real estate industry’s newest technology standard, which aims to streamline the transfer of listings data from MLS to individual agent sites for IDX. For NorthStarMLS Agents, integrating RESO API into your IDX site provides more options for...
When was the last time you opened a mobile browser to check some information? It probably wasn’t long ago. Sometimes, even if you are sitting near the computer, you are still using your mobile to search some data. Why is...
So, you’ve decided to become a real estate agent. You have a whole business plan, you have already created your own website and took care of long-term marketing strategies. Now it’s time to attract clients by being relatable to them....
If you’re a real estate agent working on a long-term marketing campaign for your brand, you probably stumbled once or twice upon such terms as “inbound” or “outbound” marketing. The difference between these two terms is subtle but very important....
The very backbone of finance is the concept of the risk and return relationship. Should come as no surprise that the higher the risk, the greater the return, and conversely, lower risk gets you lower return. But the main question here...
The training to be a real estate agent and Realtor vary slightly by state, but generally, they include pre-licensing training, post-licensing training, continual education, and an ethics course from the National Association of Realtors. One of the great advantages to a...
As social media became a prominent part of business marketing, the question about the interconnection of SEO and social media still stays relevant. There is no definite answer to that burning question: “Is Social media sharing improving SEO value?” As research...
Real estate agents need an audience for their listings. The larger the audience, the more likely they will be able to find a match and make a sale. Sometimes an audience presents itself during normal agent activities. In these moments,...
IDX is the major feature of a real estate website. Without it agents have no listings and no leads. Understanding how your IDX system works can help you make smart business decisions and boost your bottom line. In this blog, we...
The modern world develops really fast. Therefore, everyone needs to catch up with the latest technology trends. As the real estate industry and realtors are not an exception, let’s quickly overview some of the technology trends that can definitely help...