As a data rich industry, real estate is primed for machine learning. What will that look like? The amount of real estate data available to the average homebuyer has exploded in the last two decades. From online listings, to neighborhood and...
The success of your online real estate operation depends on three things: lead generation, lead capture, and lead conversion. We’ve described how Realtyna’s Organic IDX can help your SEO and bring more leads to your site. We’ve also noted how the...
What is an IDX Search? An IDX search is a real estate website feature that allows users to search active MLS property listings using keywords, locations, prices, and other parameters. Designed to help match homebuyers to available properties, IDX search drives...
To list a home on the MLS requires a licensed real estate agent in most cases. But there are a few other options for those working without an agent, such as listing with a flat-fee service, or a website that...
Working in the real estate industry is all about generating and converting leads. In the past, real estate was a relationships business, however today, lead generating technologies have made it all the more easier to get leads into your hands...
An IDX plugin is a software package sold by an IDX vendor that is installed on a real estate agent’s website to provide a connection to the MLS database, as well as map, search, and sort functions to allow users...
The Realtors Property Resource (RPR): is a comprehensive online library of property, school, demographic, neighborhood, and tax data provided exclusively to real estate agents by the National Association of Realtors (NAR). RPR is how your real estate agent is able to...
The Internet presents a massive opportunity for real estate agents to market their listings widely and find the right buyers. But to take advantage of this opportunity you need an active, and robust web presence. With IDX and CRM you...
List of CIEs in the U.S. According to the National Association of Realtors, there are 67 CIEs in the United States. Each one provides a database of commercial property listing in its coverage area. Here is every CIE in the U.S...
In the past, real estate marketing was all about knocking on doors and getting referrals. While this is still an important aspect of the job, it has never been easier to generate real estate leads online. Most recently, Facebook has...