Allowing comments on your IDX website or real estate blog is a good idea to foster engagement and build community. But it can quickly descend into what resembles a Wild West style bar fight. On...
More and more leads are shopping for homes the web. This has led more and more real estate agents to build IDX real estate websites and market online. The influx of activity has led to...
Good IDX real estate websites provide the information leads expect in predictable ways. Great IDX real estate websites provide features and content leads did not know they needed. To help you move your IDX real estate...
One of the most interesting questions about the modern real estate industry is decentralization. Rather than a single warehouse for all real estate listings, there are between 600 and 700 MLS and countless other web portals...
As real estate professionals, we want to generate comments on our website. This demonstrates that our content matters and it helps create a sense of community. But not all comments are good comments. If you’ve been...
The real estate industry is changing rapidly. Each year, more and more of the homebuying process takes place online. Agents and brokers looking to grow their business need their listings to travel further and reach...
Real estate is trending toward mobile. More leads are looking for homes on their phone or tablet than ever before. There is little doubt about this. But how can agents take advantage of the mobile space...
My Florida Regional MLS (MFRMLS) is one of the nation’s largest MLS, serving agents and brokers in Orlando, Tampa, Lakeland and other communities in central and southwest Florida. Building an IDX site with MFRMLS is simple...
As real estate professionals we are constantly thinking about how to get more visitors to our IDX website. But an equal and often forgotten question is how do we keep them there? Many real estate agents...
The shift to the Internet has been transformational for the real estate industry. But it also presents challenges. One of the most fundamental is the question of how to represent a home and all its...
