Lead Generation

05 Apr 7 Neighborhood Intelligence Strategies to Boost Lead Generation From Your IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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As real estate professionals, we operate at the whims of the buyers. If a trend moves through the market and buyers suddenly want a new type of property, we must respond. While it has not...

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15 Mar How User Analytics Can Help You Learn About Your Leads and Improve Your Marketing

Posted at 10:00h in Blog, IDX, Lead Generation, Real Estate Marketing, Real Estate Tech News, Real Estate Tips, Realtyna Products and News by Tait 0 Comments

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To optimize lead generation and conversion from your IDX site, you need to know what is happening on it. Many agents do this with CRM. CRM captures information about leads that reach out to the...

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16 Jan Real Estate Lead Generation: How to Stand Out in a Crowded Market

Posted at 10:33h in Best Practices and Lead Generation, Blog, How to, Lead Generation by Morgan Taylor 0 Comments

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Lead generation is simple in theory, but unfortunately, generating leads effectively is not as simple. Why is that? Well, to start with, potential customers are constantly bombarded with ads everywhere they look: their mailbox, their...

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07 Jan 11 Ways to Increase Facebook Likes as a Real Estate Agent

Posted at 10:00h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Marketing, Real Estate Tech News, Social Media by Tait 0 Comments

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Consider this: 68 percent of all adults in the U.S. are on Facebook. Of those, 74 percent use Facebook daily. That is some 140 million people logging into the same site everyday—liking pages, commenting on...

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20 Dec What Is Social Proof and Why Is It Important for a Real Estate Website?

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing by Tait 0 Comments

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Social proof is the reviews, testimonials, and social shares that customers provide about a product or service that help lead others to make the same purchase. Social proof is important in real estate and many...

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18 Dec Tips for Getting Guest Posts on Your Real Estate Blog

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tech News by Tait 6 Comments

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Real estate blogging is a great way to boost your presence online and increase leads. But it can also be a bit of a black hole. Once you get started down the blogging path, it...

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12 Dec 12 Ways to Generate New Real Estate Leads From Old Blog Posts

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 2 Comments

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Page views drop off pretty fast for old blog posts. This can causes headaches for real estate agents who market online. Luckily, there are a few tactics to refresh old content. Follow these steps to rejuvenate your old...

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13 Nov Capture and Covert Leads with Realtyna and Follow Up Boss

Posted at 10:03h in Best Practices and Lead Generation, Blog, IDX, Lead Generation, Real Estate Tech News, Realtyna Products and News by Morgan Taylor 0 Comments

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When owning and operating a real estate business, one thing is for certain: the need for converting leads. Generating leads is one thing, but retaining them is another. The strategies, consistency and organization needed to...

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07 Oct How to Create a Targeted and Successful Real Estate Facebook Ad

Posted at 10:31h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Social Media by Morgan Taylor 0 Comments

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Real estate professionals are busy. I am well aware of the time and effort agents must spend every day on a variety of tasks: communicating with clients, contacting leads, driving through neighborhoods, maintaining your website,...

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01 Oct How to Generate Leads Like the Tech Savvy Real Estate Agent

Posted at 11:30h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Tips by Morgan Taylor 0 Comments

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Tech savvy real estate agents seem to have the upper hand these days. They have so many more resources to generate leads using technology. But what about those agents overwhelmed with it all? Much to...

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22 Sep How Does Organic MLS Integration Generate Leads?

Posted at 11:27h in Best Practices and Lead Generation, Blog, IDX, Lead Generation, Multiple Listing Service, Real Estate Tech News, Real Estate Technology, Real Estate Tips, Realtyna Products and News by Morgan Taylor 0 Comments

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You hear a lot about needing certain MLS integration methods, but how do they actually help you generate leads? Organic MLS Integration, unique to Realtyna, gives leads the speed, accuracy, and features they want while...

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14 Sep How Tech Savvy Realtors Generate Quality Leads Using Social Media and MLS

Posted at 11:18h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Multiple Listing Service, Real Estate Technology, Realtyna Products and News, Social Media by Elena Metreveli 0 Comments

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There is so much potential in social media that we sometimes tend to fail to notice. But no more overlooking. This article is to underline the importance of social media, as well as MLS Integration,...

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10 Sep How to Capture Real Estate Leads Online

Posted at 11:45h in Best Practices and Lead Generation, Blog, How to, How To's, IDX, Lead Generation, Real Estate Technology by Elena Metreveli 0 Comments

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If you’re a real estate broker or dealer looking for some cool ways to expand your pool of real estate leads, then don’t miss out on reading this article down below. It just happens to...

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04 Sep Why is Dedicated Web Hosting Important for Real Estate Lead Generation?

Posted at 11:46h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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Web hosting can play a very important role in your lead generation process as a real estate agent by way of 2 important factors: performance and search engine optimization (SEO). Without good hosting, you might...

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07 Aug How to Generate Real Estate Leads Online as a 2nd Career Agent

Posted at 12:43h in Best Practices and Lead Generation, Blog, Essentials, How to, How To's, Lead Generation by Morgan Taylor 0 Comments

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It seems like all the lead generating advice for real estate agents out there is geared towards 20-30 somethings, full of youthful, tech savvy energy. This is shockingly silly given that a vast percentage of...

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25 Jul How to Generate Real Estate Leads with Advanced Search Features

Posted at 13:47h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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As you know, building a state of the art real estate website will propel you ahead of the competition. One essential feature to include to make this vision a reality is an Advanced Search Portal...

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19 Jul Top 8 Lead Generating Technologies in Real Estate

Posted at 10:44h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology, Real Estate Tips by Morgan Taylor 0 Comments

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Working in the real estate industry is all about generating and converting leads. In the past, real estate was a relationships business, however today, lead generating technologies have made it all the more easier to...

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13 Jul How to Convert More Real Estate Leads With IDX and CRM

Posted at 11:02h in Blog, How to, How To's, IDX, Lead Generation, Real Estate Tech News, Realtyna Products and News by Morgan Taylor 0 Comments

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The Internet presents a massive opportunity for real estate agents to market their listings widely and find the right buyers. But to take advantage of this opportunity you need an active, and robust web presence....

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03 Jul 9 Tips to Invigorate Your Facebook Page and Generate More Real Estate Leads Today

Posted at 10:21h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Tips, Social Media by Morgan Taylor 0 Comments

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Facebook can be a valuable platform for real estate agents. You can use it to promote listings and content. You can also use it to develop a specialty and build a brand.  But many people...

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27 Jun How to Use Your Real Estate Website to Get Listing Leads

Posted at 11:56h in Blog, How To's, IDX, Lead Generation, Real Estate Tech News by Morgan Taylor 0 Comments

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We spend a lot of time discussing how to generate buying leads. Rarely do we put the focus on listing leads and what tools there are out there to generate them. Generating listing, or selling,...

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22 Jun Dominate The Competition With A Mobile Application

Posted at 12:12h in Blog, Lead Generation, Real Estate Tech News, Real Estate Tips, Realtyna Products and News by Morgan Taylor 0 Comments

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Saying that getting ahead in the real estate market takes a lot of time and work is a colossal understatement. If it were easy, there would not be thousands of advice blogs on the internet...

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19 Jun 9 Free Ways to Generate Real Estate Leads

Posted at 06:41h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing by Morgan Taylor 0 Comments

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The number one stress real estate agents and brokers have is generating new leads. Especially when you are new in the business or on a strict budget. Buying leads through ads or agencies are always...

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10 Jun 6 Weird Real Estate Marketing Strategies You Have not Tried Yet

Posted at 05:10h in Best Practices and Lead Generation, Blog, Creative ideas, Lead Generation, Real Estate Basics, Real Estate Marketing by Morgan Taylor 0 Comments

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In every real estate agent’s office around the country, you will find some things in common. Open house signs, a few fliers or brochures, and maybe a pen or notepad with their name on it....

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29 May How to Create an Impressive Neighborhood Page That Will Generate Real Estate Leads

Posted at 11:16h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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To be a successful and trusted realtor, you must be one thing: A neighborhood expert. Being a neighborhood expert will gain your clients trust, build rapport with the local community and ensure that every move...

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23 May 7 Real Estate Technologies You Should be Using to Generate Leads

Posted at 10:46h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology, Real Estate Tips, Realtyna Products and News by Morgan Taylor 0 Comments

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A real estate agent’s number one stress is generating and converting leads. This job was a lot more hands-on and time consuming 20 years ago, but with the rise of the internet and the world...

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22 May Mixed Approaches to Generating Real Estate Leads

Posted at 10:24h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tips by Morgan Taylor 0 Comments

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Generating Real Estate Leads can be a daunting task. Especially when your entire business depends on it. There are thousands of different approaches and even more ways to implement them. Below are a mix of...

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19 May 11 Tips to Generate Real Estate Leads From Your Community and Personal Network

Posted at 06:50h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Tips by Tait 0 Comments

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Real estate is a referral heavy business. To succeed you need to know people and people need to know you. For many agents, this means family and friends are important factors in their business. It’s a difficult...

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16 May How to Generate Real Estate Leads from your WordPress Website

Posted at 09:46h in Best Practices and Lead Generation, Blog, How to, How To's, IDX, Lead Generation by Morgan Taylor 1 Comment

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So you have a WordPress website up and running. Now you want to start bringing in leads. You may have read some real estate lead generation "tips" and "tricks" on the Internet. These can be helpful. But strong...

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15 May How to Generate 100% of Your Real Estate Leads Online

Posted at 09:41h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation by Morgan Taylor 0 Comments

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Your time is precious and it should not be wasted on obsolete ways to generate leads when you can do it with a few clicks of a button. By no means am I suggesting to...

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15 May How to Use Video to Generate Real Estate Leads

Posted at 09:17h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, Real Estate Marketing by Morgan Taylor 0 Comments

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To succeed in real estate, you must possess a lot of skills. Skills in communicating, negotiating, math/statistics, knowing your community and people are all necessary for your job. One of the most important skills to...

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12 May Your First 12 Months: How To Generate Your First Leads

Posted at 09:52h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Marketing by Morgan Taylor 0 Comments

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Your first months as a real estate agent can be incredibly daunting. You have invested much time, money and effort into a license without any guarantee of success. After you are certified, you are spit...

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09 May How to Start a Lead Generation Machine Using your WordPress Real Estate Website

Posted at 10:43h in Blog, How to, How To's, IDX, Lead Generation, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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One of the most important things to stay ahead in the game of real estate is to establish your own website. The fact that you are reading this article as well as willing to consider...

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26 Apr What Is a CRM In Real Estate?

Posted at 14:21h in Blog, Lead Generation, Real Estate Tech News, Real Estate Tips, Realtyna Products and News by Morgan Taylor 5 Comments

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A CRM in real estate is software designed to help agents and brokers streamline their marketing and sales processes—and ultimately to close deals faster—by allowing them to manage client communications, automate workflows, and track lead...

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18 Apr How to Create Real Estate Market Reports and Generate Leads

Posted at 18:14h in Best Practices and Lead Generation, Blog, How to, How To's, IDX, Lead Generation by Morgan Taylor 0 Comments

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Home buyers are getting savvy. More and more they want stats and figures, to guide their buying decisions. If you can provide this data for them in an attractive and easy format, you'll have an edge over...

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16 Apr How to Build Backlinks and Generate Real Estate Leads

Posted at 19:11h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, SEO by Morgan Taylor 0 Comments

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We've written a lot about real estate SEO.Today we area going to go deeper into backlinks. Backlinks are an essential aspect of any SEO strategy. They will help you attract visitors to your site and grow your...

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12 Apr How to Activate Your YouTube Channel and Generate More Real Estate Leads

Posted at 21:02h in Best Practices and Lead Generation, Blog, Creative ideas, How to, How To's, Lead Generation, Social Media by Morgan Taylor 2 Comments

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Video content is hugely important in real estate. And demand is out pacing supply. According to a recent NAR report, 36% of home-buyers turn to online video sites like YouTube during their home search. But only 4% of agents...

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11 Apr 11 Tips to Increase Engagement on Your Blog and Generate Real Estate Leads

Posted at 20:20h in Best Practices and Lead Generation, Blog, Creative ideas, How To's, Lead Generation, Real Estate Tips by Morgan Taylor 68 Comments

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You should think of your blog like a home. Provide regular maintenance and it will produce returns. Ignore it for too long and it can become a blight. We want to avoid that last part. So here are 11...

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06 Apr Use Organic IDX to Generate Real Estate Leads

Posted at 19:19h in Blog, IDX, Lead Generation, Realtyna Products and News by Morgan Taylor 1 Comment

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Real estate marketing is getting complex. Some agents buy web ads to generate real estate leads. Some have elaborate social media campaigns. Some even hire actors to create video for featured properties. These efforts can get...

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05 Apr How to Get Press Coverage for your Business and Generate Real Estate Leads

Posted at 20:00h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation by Morgan Taylor 0 Comments

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All small businesses want to generate a little buzz. As a real estate agent, you are in a pretty good position to achieve this. With some strategic thinking and good timing, you can get your name...

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27 Mar 4 Things To Know Before Hunting For Leads by Jay Egger

Posted at 18:21h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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Welcome Realtyna Readers, today's blog post is written by Jay Egger from FitSmallBusiness. Jay Egger is a digital marketing specialist for Fit Small Business, a digital small business education publication. He has experience in public relations,...

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