The real estate industry is big. According to federal statistics, the industry contributed more than $2.7 trillion to the U.S. economy in 2018 or about 13 percent of GDP. It employed more than 2 million...
Real estate market in the US is very competitive. There are more than 2 million registered real estate agents, most of which work as Realtors. There are also hundreds of people working without an official...
In general, yes, the MLS is only for real estate agents because most MLS only grant access to licensed members. If you do not have a real estate license, you may consider partnering with an...
You can say a thousand words about your business, but nothing will beat the tangible and visible things that people can actually see. Different industries, especially tech, realized this not so long ago and that...
No, a homeowner cannot list directly on the MLS. Generally, they must work with a real estate agent, though there are a few other ways to get on the MLS such as working with a...
Networking is a big part of the real estate industry. Despite the modern tendencies to transfer everything to virtual space, networking is still very important. Without networking and connecting with your fellow real estate colleagues,...
Marketing strategies which survive the ever changing trends and demands of the market are quite a few. Marketing managers and think tanks now must update their method every week, it seems. Print advertising, cold calling and...
The Real estate business has faced some tough challenges since the start of the Millenium. From the surge of technology to economic crisis all over the world, real estate professionals have been in the center...
Developing a real estate website is a long but exciting process. There are so many themes and platforms to create a website, especially for real estate, but only creative ones convert. With the rise of IDX...
The hardest part about social media is that sometimes you have no idea what to post. This becomes a problem for every business owner once in a while. You know about writer’s block, but social...
Demographics are the data that describes the composition of a population, such as age, race, gender, income, migration patterns and population growth. All this is one of the driving factors of real estate development, prices, etc...
It’s all about the video nowadays and one of the hot topics in this genre is Facebook Live. If you follow any of the established real estate blogs or vlogs, you probably heard them raving...
Elementor is one of the most popular page builders on WordPress. It has various professional applications and is used across industries. Now Elementor and all its features have come to real estate. With Realtyna, you can add IDX...
Marketing in real estate can be a little scary, especially if you are new in the industry or new to the technologies. It’s all about mobile and web now, so it can be overwhelming. Here we...
Affiliate Marketing has become very popular in the past few years. Since a lot of money circulates in the real estate industry, real estate niche affiliate programs is one of the most popular that attracts...
As a real estate agent, you will definitely have to work hard to promote your business. Although there are plenty of ways to do it, an indicator of how you perform your job are your...
The real estate business in America is a huuuge industry. First of all, let’s make things crystal clear and simple by defining what is meant under the concept of “real estate.” It is a property...
There is no end to perfection. This phrase perfectly describes the continuance of development. It’s a constant journey without an end state. How can this approach be applied to the business sphere in general and...
How to Create a Real Estate Web Team A real estate website is probably the most important stage in marketing and lead generation nowadays. Every marketing strategy leads to a portfolio or landing page on your...
In the age of interactive technology and Augmented Reality, memes depend on only two things: A low-quality image and bold text! And there we are, a moment of amusement with a touch of bitter reality. Real estate...
Real estate is probably one of the costliest businesses in the sense that there are so many fees and dues to be paid. MLS dues, Real estate association fees, office costs and others to name...
The real estate field is a creative sphere. It does not tolerate the strict and formal office type of work environment. If you happen to work in real estate, you know that it is a...
In order for your website to rank well in the search engine systems, you must provide it with signals that the page is better than the other ones. Today SEO plays one of the most...
If you’re reading this blog, it probably means that you’re a newbie real estate agent, interested in building a strong brand that will withstand constant changes and challenges of the real estate field. Now that...
Have you ever considered creating your own Real Estate Portal? The process can be quite challenging, but nonetheless, fully up for grabs. With the technology advancements, and a lot of ready to use toolsets, you...
Before discussing duties and responsibilities of a real estate agents and realtors, first of all, let’s define what's the difference between an agent and a realtor: A real estate agent is a licensed professional who helps...
You can be a main player in the real estate market if you know the rules of the “game”. Good and powerful strategy for your business is the main factor to make progress as a...
The NAR Code of Ethics and Standards of Practice are guiding principles for professionals in the real estate industry to ensure the protection of homebuyers and sellers and define appropriate conduct. Agents seeking the Realtor...
In the era of mobile technology, having a website as a real estate agent is common sense. Having a website that is mobile responsive is a must-have if you want to be able to keep...
If you are thinking about increasing traffic on your real estate website with the help of video blogs, you are on the right path. Video is an important component for your blog posts. Relying on...
So you have a license as a real estate agent. You are aware of all the rules, duties and responsibilities of an agent but still, you cannot find the key to success. Well, it is...
The ways to reach your target audience has changed over time. The internet and the vast variety of using it made new opportunities for businesses. The technological revolution made it possible for your audience to...
What is the Difference Between a Real Estate Agent and a Realtor? A Real Estate Agent and Realtor must have a license to sell real estate. Although, the difference between the two is the following: a...
Presentation matters in the real estate industry. How you present a product and how memorable your performance is will define how it is received by the audience. It’s important to not only create an outstanding...
Plan Ahead Creating a successful real estate website from scratch is an interesting journey. From implementing essentials to choosing the platform, from writing the content, to experimenting with the SEO and analytics. We’ll try to cover most...
The home buying and home selling process seems to be a very stressful thing, but as buyers and sellers agree, paperwork and real estate agreements is a whole other topic. There are many tiny details...
RESO API is the real estate industry’s newest technology standard, which aims to streamline the transfer of listings data from MLS to individual agent sites for IDX. For NorthStarMLS Agents, integrating RESO API into your IDX...
When was the last time you opened a mobile browser to check some information? It probably wasn’t long ago. Sometimes, even if you are sitting near the computer, you are still using your mobile to...
So, you’ve decided to become a real estate agent. You have a whole business plan, you have already created your own website and took care of long-term marketing strategies. Now it’s time to attract clients...
If you’re a real estate agent working on a long-term marketing campaign for your brand, you probably stumbled once or twice upon such terms as “inbound” or “outbound” marketing. The difference between these two terms...
