To find a good real estate agent near you, you should rely on your personal network. Those who are close to you are in the best position to know who you might work well with...
Real estate agents are extremely busy. Few are able to take on new tasks during the workweek without taking away from other core activities. Therefore, any procedures that save time or increase efficiency for real...
Realtors are paid for selling marketing, legal, negotiation and other services during a real estate transaction. They are typically paid for these services through a commission fee charged to their clients. This fee is often based...
RealtyPack and Sesame help you design beautiful, flexible real estate websites on the WordPress platform. So, if you can imagine it, you can build it. Elementor is widely considered the leading page builder for WordPress. The...
If you are a frequent WordPress user, you are probably familiar with Elementor. Elementor is widely considered the leading page builder on the WordPress platform. Since 2016, the software has amassed a following of more...
A real estate agent’s IDX system is the engine of her online business. It brings in new listings to her site and allows her to attract leads. It helps her build SEO and develop a...
Building your real estate brokerage website is an important moment in the development of your business and brand. Your website will be the focal point of your online presence. If it succeeds, it will allow...
Lead generation should start as soon as you get your business online and running. In fact, one of the best things you can do is design your website around lead generation from the ground up. In...
[realtyna_blog_notice] There are many advantages to working with a RETS feed. It offers more control, Offers more SEO benefits. It can be customized. The tradeoff has long been technical knowhow. But these barriers are now coming down. With...
The market trends are clear. More and more property owners are turning to vacation rentals as a source of income. This is supported by NAR statistics, and the explosion of property rental businesses in the...
You can build a property search website for log homes and cabins using Realtyna's WPL and build a niche business around these listings or branch off into a new area of expertise. Overview Log homes and cabins...
All real estate agents have a common need—buyers. Therefore, all real estate agents engage in lead generation. But not all agents engage in lead generation in the same way. There are many competing philosophies on...
[realtyna_blog_notice] Connecting to the MLS is one of the most important steps in setting up an online marketing and lead generation website. This connection will feed properties to your site and keep them up-to-date as conditions...
As a member of MLS Grid, Stellar MLS (formerly MFRMLS) makes the RESO Web API available for agent websites. This IDX technology standard brings your site to life with searchable MLS listings. RESO Web API is...
TV apps can broadcast real estate listings from your website to a smart TV pretty much anywhere in the world. This creates some unique marketing opportunities for agents and brokers. Here are 10 places you can market...
Farms and ranches attract diverse buyers that include agriculture professionals, families looking for a country escape, and investors. As a real estate agent, you can build a specialty site for these properties and develop niche...
[realtyna_blog_notice] *Benefits of switching from RETS to RESO Web API for MRED agents include streamlined data transfers, simpler maintenance, faster development easier integration and more. Overview For years, RETS was the name of the game in real estate....
Real estate agents need leads. Generally, the more the better because only a small percentage will convert. We put together this real estate lead generation checklist to help you maximize opportunities for new sales. Feel free...
To get an MLS listing, you must work with a real estate agent or use an à la carte or flat-fee brokerage. But there are a few other options that can help market your listing...
Realtyna is happy to announce the launch of Organic RESO API Integration, a faster, more efficient IDX option for WordPress. It is based on the real estate industry’s newest technology standard for IDX. It offers a real-time...
It’s a simple fact of life—real estate agents need leads. To generate leads, they need an audience. Few platforms offer as large an audience as Facebook. With Facebook dynamic ads you can promote your MFRMLS or...
To sell a home, people need to know it is for sale. So as a real estate agent, getting people to see your listing is absolutely essential. Unfortunately, this is easier said than done. The most...
To get MLS access, you usually need to be a real estate agent, but there are some alternatives such as partnering with an agent, signing up as an unlicensed assistant, or using another data source An...
TREND MLS is a large multiple listing service, serving more than 27,000 agents and brokers in the Philadelphia, Pennsylvania metro area. On its own, it would be the 15th largest MLS in the U.S. But...
Real estate agents cannot sell homes if they do not have anyone to sell to. Therefore, lead generation is an essential activity. But how to go about it? There are hundreds of lead generation strategies. Some...
Salesforce is a widely used customer relationship management software that helps businesses understand their clients better and market to them more effectively. Salesforce users can identify trends in their customer base, improve response times and...
Real estate is a data-driven industry. Many statistics and figures are used in daily conversation to describe shifts in the market. As an agent, you need to be familiar with this data. You need to...
HubSpot is a all-in-one sales and marketing platform that helps businesses optimize their website for lead generation and convert sales. HubSpot users can create new website pages with dynamic content based on country, device type,...
[realtyna_blog_notice] The Internet and social media present great opportunities for Realtors to market their listings to a larger audience. This helps them match homebuyers to available properties and close more sales. The foundation of any successful online...
While certainty a unique housing option, houseboats are persistent. For at least a century, these floating homes have offered a way to get access to the urban lifestyle and all its benefits without breaking the...
NTREIS, or North Texas Real Estate Information Systems, is a large MLS servicing agents and brokers in the Dallas/Fort Worth area and surrounding counties. Currently ranked number 10 in the nation by member count, NTREIS...
ClickFunnels is a hugely popular web tool that simplifies the process of building an online sales funnel to generate and convert leads. Users can build a funnel for a product or service, publish it alongside...
Sometimes we all need a little motivation. And more and more companies are responding with gamification. Gamification is the strategy of using games and friendly competition to make certain work tasks less draining. The popularity of gamification...
[realtyna_blog_notice] CRMLS or California Regional MLS is the nation’s largest multiple listing service, servicing large areas of Southern California, the Central Coast and the North Bay. The MLS reaches more than 140,000 real estate professionals across...
A Real Estate Newsletter is a great way to generate leads and develop brand identity. But you need to fill these newsletters with content that is unique and valuable to your readers. Your first step in...
Mailchimp is one of the web’s most popular email marketing platforms. The service simplifies marketing tasks by allowing you to target leads with campaigns and identify patterns in the way people engage with your business. This...
Building a real estate IDX site with Miami-area listings requires that you connect to MiamiRE and link it with your WordPress site. Realtyna makes this process fast and easy with Organic IDX and Organic RETS. Miami...
Define custom listings such as mobile homes or prefabricated homes and create a property search website for marketing and sales. Mobile homes are a niche property listing type. Some agents specialize in mobile homes because they...
Stellar MLS is a multiple listing service representing Orlando, Tampa, and other areas of Central Florida, as well as Puerto Rico. Formerly known as My Florida Regional MLS, Stellar took its current name in 2019....
WordPress offers the ability for users to register to a site and receive updates and other services. This feature is hugely important for Realtors seeking to improve their business. The more leads that register, the...
