03 Nov Without An MLS, It’s a Mess!
As a co-founder of a company that has sold listing software in 96 different countries and simultaneously worked with 200 MLSs in the U.S. and Canada as an IDX vendor (Internet Data Exchange), I have...
Real Estate Tag
20 Mar How to Add IDX to an Elementor Website
Elementor is a widely popular page builder for WordPress. Known for its high-level design and live front-end editing, Elementor has helped millions of WordPress users build beautiful sites faster. Now, you can add IDX to Elementor and...
28 Feb What Does API Stand For in Real Estate?
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API or application programming interface is an IDX technology used to transfer property listing data from an MLS to an agent website. Long used in non-real estate contexts, API has been gaining wider acceptance within...
14 Feb Advanced Strategies to Get Your Real Estate Business Back in the Game 2023
As Realtors or real estate professionals, there’s always some point where you face roadblocks in your endeavors. This can be daunting for a business. But how do you overcome any roadblocks and get your real...
09 Jan Headless WordPress CMS: Real Estate APIs and Data Delivery
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Over the past years, we've relied extensively on CMSs. However, times have changed. Today's mobile era has witnessed a rise in the use case of communication channels like the internet, virtual reality, digital assistants, and...
05 Jan How Real Estate Agents Can Create High-converting Website Landing Pages
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If you could increase your return on investment (ROI) in your real estate business today, what marketing strategy would you use? Our best guess is to use landing pages. A landing page has a high...
12 May Real Estate Coaching – How Can You Become a Real Estate Coach?
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At the first glance, being in the real estate industry may seem like you don’t have much choice for a career. You can be a Realtor, real estate agent, or a broker and have your...
05 Feb Elevator Pitch For Real Estate Agents
Experienced real estate agents will tell you that the first 20 seconds is what makes a difference in the conversation. If you’re able to grab attention of the person you’re speaking with, you can count...
28 Jan How to Reach Your Goals as a Real Estate Agent
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in Blog, Essentials, How to, How To's, Real Estate Basics, Real Estate Tips
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Goals are an integral part of any human life. It can be said that the better and more purposeful your goals are, the more interesting and varied both your actions and your life are. Goals...
27 Jan How to Gain Client’s Trust in the Real Estate Business
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If you were asked how many people you trust, what would you say? Maybe very little or none at all. How trustworthy are you at work or how often do you feel trusted by your...
04 Dec What Has 2020 Taught Us in Real Estate?
The new year is coming very soon. And as we move past the strangest year of recent times, we can already talk about what this year has brought to the real estate business. What changes...
18 Apr 5 Expert Predictions for the Post-Pandemic Real Estate Industry
Real estate experts, just like those from other businesses, are trying their best to figure out the current situation and predict what is yet to come. The pandemic created a dynamic that has baffled everyone in...
05 Dec 8 Funny Questions Real Estate Agents Get Asked
Real estate agents deal with all kinds of buyers and sellers, which can lead to some pretty interesting interactions. Here are some of the funny questions we’ve heard about over the years. Can My Dog Come...
03 Dec How Can ActiveRain Improve Your Real Estate Brand
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in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Marketing
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We all know that blogging is a very important part of marketing strategy in the real estate industry. It’s an inexpensive way for real estate businesses to drive traffic to their website, improve inbound marketing...
22 Nov How Big Is the Real Estate Industry?
The real estate industry is big. According to federal statistics, the industry contributed more than $2.7 trillion to the U.S. economy in 2018 or about 13 percent of GDP. It employed more than 2 million...
05 Nov Top Video Ideas for Your Real Estate Blog
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in Best Practices and Lead Generation, Blog, Creative ideas, Real Estate Basics
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If you are thinking about increasing traffic on your real estate website with the help of video blogs, you are on the right path. Video is an important component for your blog posts. Relying on...
11 Oct Top Legal Issues for Real Estate Agents and Brokers
Given the amount of money at stake in real estate, legal issues become a fact of life for every realtor and agent. These pitfalls are often caused by a lack of awareness and knowledge of...
03 Oct What is a Buyer’s Agent?
A real estate professional who is licensed to represent buyers interests in the home buying process is a real estate buyer’s agent. This type of agents should only consider buyer’s interests and help them to...
03 Oct What are The Fees You Need to Pay In Order to Get Access to The MLS?
As modern technologies change the perception of our life, the world around us evolves and changes too. Including the real estate field. Now as a future real estate agent, you having access to digital information...
29 Sep What Is a Real Estate Agent?
According to Merriam Webster Dictionary, a real estate agent working on behalf of a licensed real estate broker is a licensed professional who works on behalf of the buyer and seller of real estate during...
23 Sep Real Estate Climate in Southern California
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Southern California is a very interesting place to be a real estate agent. Here we present a guide to the real estate climate in Southern California. Overview Southern California, which stretches from Los Angeles to San Diego,...
20 Sep Real Estate Wardrobe Essentials: A Guide for Real Estate Dress Code
In a highly competitive field such as real estate, agents should use every possibility to attract potential leads. And real estate dress code is one of the effective tools to make the right first impression. Overview People...
12 Sep Real Estate Auction Guide 101.
How did the home hunting process look like a few decades earlier? Well, it was more about ” ask this person and then he will redirect you to another one and maybe…” Maybe you will...
05 Sep What Are The Top Real Estate Lawsuit Risks For Real Estate Agents
In order to be able to protect yourself and your reputation as a real estate agent, you need to be familiar with the most common lawsuits against real estate agents. Overview We always hope that the...
02 Sep Email Marketing Tips for Real Estate Agents
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in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tips
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First things first, yes, email marketing is still important in 2019 for real estate. The common mistake businesses, including real estate often make is overlooking an email as a lead capturing tool, when in fact...
30 Aug How to Build a Real Estate Vacation Rental Website on WordPress
The market trends are clear. More and more property owners are turning to vacation rentals as a source of income. This is supported by NAR statistics, and the explosion of property rental businesses in the...
20 Aug How To Be A Successful Real Estate Agent
Everyone wants to be successful but only a few of them achieve success. Success is individual and it happens to those who can fight for their goals. While there is such fierce competition in Real Estate,...
19 Aug 5 Tips How To Improve Your Real Estate Business
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in Best Practices and Lead Generation, Blog, Essentials, How to, Real Estate Basics
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You can have brilliant service but you still might not be able to improve your real estate business. That's because everything depends on the right marketing solutions. The internet is the real deal as well...
19 Aug How To Drive Your Real Estate Leads To Believe In You
Okay, It’s not a secret that Americans often perceive real estate agents as pushy and egocentric. It’s also not a secret that a lot of people think that real estate professionals are overpaid for doing...
16 Aug U.S Real Estate Climate: Fears and Expectations
.We may have a different perception, but for the real estate market, the 2008 crisis was not that long ago. The market has been recovering since then and according to the experts of the field,...
13 Aug Why and How Should Real Estate Agents Use Their Storefront to Generate More Leads?
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in Best Practices and Lead Generation, Blog, How to, IDX, Lead Generation, Real Estate Tech News, Realtyna Products and News
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If you want your real estate listings to be displayed in the storefront of your office, lobby or at an event like an open house, you need Realtyna's TV app. Overview Let’s stop for a second and think about the...
12 Aug What is MRED?
Overview Midwest Real Estate Data or MRED is the biggest MLS service provider in the area. An “industry giant,” as they refer to their MLS, this MLS offers accurate information to over 45,000 agents, brokers and...
09 Aug How to Get an MLS Listing
To get an MLS listing, you must work with a real estate agent or use an à la carte or flat-fee brokerage. But there are a few other options that can help market your listing...
08 Aug Discounted Cash Flow Valuation in Real Estate Explained
Discounted cash flow valuation is widely used by investors when it comes to decision-making. This is not exclusive to the real estate industry, but rather, this method is intensively applied to myriads of financial dilemmas....
07 Aug How Today’s Housing Market Has Changed Things for New Real Estate Agents- Guest Post
Posted at 11:41h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tech News
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Ask any experienced agent and they’ll report that the real estate industry is currently in a period of evolution and change. Although some have worried that the role of real estate agents will become obsolete...
07 Aug Organic MLS Integration: Generate More Long-Term Leads and Improve Your SEO
Posted at 11:15h
in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology, Realtyna Products and News, SEO
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It's probably not the first and not the last time you will hear about SEO. It’s a frequently used term, but nonetheless very important. Standing for Search Engine Optimization, SEO increases the quality, quantity and...
06 Aug Organic RESO API Integration Now Available for Realtyna Clients
Posted at 11:54h
in Blog, Real Estate Tech News, Real Estate Technology, Realtyna Products and News
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Realtyna is happy to announce the launch of Organic RESO API Integration, a faster, more efficient IDX option for WordPress. It is based on the real estate industry’s newest technology standard for IDX. It offers a real-time...
05 Aug How to Build Converting Stellar (MFRMLS) Website – Ultimate Guide
Posted at 11:23h
in Best Practices and Lead Generation, Blog, IDX, Real Estate Basics, Real Estate Technology
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Formerly known as MFRMLS, this Florida based MLS is hoping to expand its influence. Now, more and more agents are trying to stay on top of the game by building a converting Stellar MLS website. Creating...
05 Aug 6 Ways You Can Benefit from Realtyna’s TV Add-on
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in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Technology
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With the advent of integrated technologies in the Real Estate business, agents and realtors could proceed more consistently and get more done for less. Among the crowded field of online solutions and features, Real Estate TV...
04 Aug 4 Tips For Realtors on Social Media: How To Raise Followers
Posted at 15:17h
in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tips, Social Media
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As you might know, the founder of Facebook, Mark Zuckerberg, started this application because he was single and wanted to change his status with this app. So in the beginning, it was discovered for connecting...