A real estate plugin is a piece of software that can be installed on your website to expand its features and allow it to accomplish new tasks related to real estate. For example, a real estate...
Have you ever thought about how price tags are put on houses? Well, we most certainly have, so here are the major factors that influence home value. Sharing is caring, they say. LOCATION This one is...
Broker Reciprocity is the principle of cooperation that backs all Internet Data Exchange (IDX) programs. Under Broker Reciprocity, participating brokers are granted access to the listings of all other participating brokers in exchange for granting...
CRT Labs is the National Association of Realtors’ research group for real estate technology. The group produces reports on how emerging technologies may affect real estate agents and brokers, and works to develop solutions when...
You hear a lot about needing certain MLS integration methods, but how do they actually help you generate leads? Organic MLS Integration, unique to Realtyna, gives leads the speed, accuracy, and features they want while...
With the right IDX software you can automatically send your IDX listings to Facebook dynamic ads, allowing you to create a catalogue of properties that appear in the Facebook and Instagram feeds of any leads...
CREA or the Canadian Real Estate Association is Canada’s trade association for real estate. Consisting of more than 100,000 brokers and agents, CREA maintains industry ethical standards, provides technology products to further the real estate...
Looking for alternatives to LoopNet or CoStar? With Realtyna’s WPL Pro you can host your own commercial listings and build a real estate site that outranks the portals in your local market. Follow the steps...
FTP or File Transfer Protocol is a method for moving files between two computers. Once popular among IDX real estate websites, FTP has taken a niche role since the emergence of faster, more dynamic technologies...
There is so much potential in social media that we sometimes tend to fail to notice. But no more overlooking. This article is to underline the importance of social media, as well as MLS Integration,...
In some communities, a multilingual real estate site is all but mandatory. In others, it may help you attract international investors. Whatever your scenario, a multilingual real estate site can help you expand your client...
It can take 4 to 6 months to become a real estate agent, depending on your state’s licensing requirements and when you take the real estate exam. Rarely does it take more than a year,...
If you’re a real estate broker or dealer looking for some cool ways to expand your pool of real estate leads, then don’t miss out on reading this article down below. It just happens to...
The real estate market works according to the laws of supply and demand. When supply is greater than demand, prices fall. When demand is greater than supply, prices rise. In this way, the real estate...
We all have different strengths and sometimes marketing is not one of them. Maybe marketing is not something you are bad at, but you just hate taking the time out of your already busy day...
Real estate agents make money by selling marketing, legal, negotiation, and other services to those involved in a real estate transaction. Payment for these services is typically collected through a commission, a fee charged to...
Web hosting can play a very important role in your lead generation process as a real estate agent by way of 2 important factors: performance and search engine optimization (SEO). Without good hosting, you might...
FSBO or ‘For Sale By Owner’ is when a property owner attempts to sell a home without hiring real agent or broker. Sellers may consider FSBO to avoid paying a commission on the sale or...
An IDX website is a website that displays listings from an MLS by way of an Internet Data Exchange or IDX. Typically maintained by a real estate agent, an IDX website is designed to help...
With the help of CSV and/or XML feeds, you can generate listings from property portal giants like Zillow or Trulia onto your WPL real estate website. Integrating these portal listings can be a little complicated,...
This fall parts of Illinois and Iowa will await the release they have all been waiting for. I am not talking about a movie, I am talking about the RMLS Alliance. The RMLS Alliance is...
[realtyna_blog_notice] A RETS feed is a powerful data source for an IDX website. It can boost the SEO content on your site and help your page ranking. It also can help you avoid monthly IDX provider...
If you are a real estate agent, web marketing is part of your job. This is just a fact of the modern world. To succeed in this role, you need to understand the Internet and how it...
Overview If you fail the real estate licensing exam, you can take it again usually within a few days. But you’ll need to pay an additional exam fee and some states limit the number of attempts...
Are you in need of an IDX provider for Bright MLS? Realtyna is now a vendor and can help bring your vision to life. Bright MLS is one of the newest and largest MLS in...
If you are anything like me, you did not know anything about hosting until you decided that you wanted a real estate website. Hosting brings a completely new element to your WPL website journey, and...
When it comes to displaying listings on your website, you have plenty of options. There are pros and cons to all the IDX solutions out there, and what might be good for you, might not...
Whether you are a new agent or a long-time broker, this guide will show you the steps to build an IDX real estate website with WordPress and set the foundation for growth. Building an IDX website...
The National Association of REALTORS (NAR) is North America’s largest trade association for real estate. Comprising of more than 1 million members, NAR provides education and professional resources to agents, establishes ethical standards, and lobby’s...
The difference between agent, broker, and REALTOR is a matter of experience and association. An agent is anyone with a real estate license. A broker usually has education beyond the agent level. A REALTOR is...
Being a real estate professional requires you to wear many more hats than you might have originally predicted. Of course you need good communication, selling and people skills, but arguably one of the most important...
Access to the MLS generally costs between $20 and $50 a month, depending on the MLS. This comes on top of any other fees you must pay as a member of the local real estate...
Engaging in the community around you can have a significant impact on your business and your trustworthiness. It provides you with leads, referrals and priceless first-hand knowledge in your market. We have already discussed ways...
11 personality traits seen in top agents One of the great things about real estate is the flexibility. Because it doesn’t require super advanced degrees, the industry is virtually open to everyone. Still, there are some...
It seems like all the lead generating advice for real estate agents out there is geared towards 20-30 somethings, full of youthful, tech savvy energy. This is shockingly silly given that a vast percentage of...
Phase one complete- you have successfully mastered the art of real estate and excelled as an individual agent. Now on to phase two, building an empire a kingdom, AKA a real estate franchise. *That phrase...
WHAT IS A MICROFORMAT? A microformat is a type of open source data format built on frameworks like XML. The format is highly modular and customizable. Microformat tags may be placed within existing HTML based Web...
Real estate websites are not only used for buying and selling homes. They can also be used for temporary stays and vacation rentals. If this is a market you are interested in opening the door...
An AVM or automated valuation model is a computer program that uses mathematical modeling and a database of existing homes to generate property appraisals. AVMs produce the Zestimate and other home value estimations seen on...
Add IDX to your Bridge Theme for a robust real estate site you’ll love. There’s a reason developers turn again and again to Bridge Theme. It’s one of the most powerful WordPress themes available. With flexible...
