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04 Sep Why is Dedicated Web Hosting Important for Real Estate Lead Generation?

Posted at 11:46h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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Web hosting can play a very important role in your lead generation process as a real estate agent by way of 2 important factors: performance and search engine optimization (SEO). Without good hosting, you might...

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02 Sep What Is FSBO?

Posted at 11:19h in Blog, Essentials, Real Estate Basics by Morgan Taylor 1 Comment

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FSBO or ‘For Sale By Owner’ is when a property owner attempts to sell a home without hiring real agent or broker. Sellers may consider FSBO to avoid paying a commission on the sale or...

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01 Sep How to Make a Bright MLS Website with WordPress

Posted at 12:05h in Blog, How to, IDX, Real Estate US by Morgan Taylor 0 Comments

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You can make a Bright MLS real estate website via Wordpress with Realtyna’s WPL platform. This platform offers a robust suite of features out of the box and optional upgrades to make your real estate...

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31 Aug What Is an IDX Website?

Posted at 11:56h in Blog, IDX, Real Estate Basics, Real Estate Tech News, Real Estate Tips by Morgan Taylor 0 Comments

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An IDX website is a website that displays listings from an MLS by way of an Internet Data Exchange or IDX. Typically maintained by a real estate agent, an IDX website is designed to help...

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30 Aug How Can I Get Zillow or Trulia Listings on my WPL Website?

Posted at 12:23h in Blog, How to, How To's, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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With the help of CSV and/or XML feeds, you can generate listings from property portal giants like Zillow or Trulia onto your WPL real estate website. Integrating these portal listings can be a little complicated,...

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29 Aug RMLS Alliance Merger: What It Means for your Real Estate Website

Posted at 12:21h in Blog, IDX, Multiple Listing Service, Real Estate Tech News, Real Estate Tips by Morgan Taylor 0 Comments

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This fall parts of Illinois and Iowa will await the release they have all been waiting for. I am not talking about a movie, I am talking about the RMLS Alliance. The RMLS Alliance is...

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28 Aug How to Connect a RETS Feed to Your Website

Posted at 12:04h in Blog, How to, How To's, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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A RETS feed is a powerful data source for an IDX website. It can boost the SEO content on your site and help your page ranking. It also can help you avoid monthly IDX provider...

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27 Aug How to Select a Real Estate Website Designer

Posted at 13:25h in Blog, How to, How To's, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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If you are a real estate agent, web marketing is part of your job. This is just a fact of the modern world. To succeed in this role, you need to understand the Internet and how it...

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26 Aug What If I Fail the Real Estate Licensing Exam?

Posted at 12:27h in Blog, Essentials, Real Estate Basics by Morgan Taylor 0 Comments

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Overview If you fail the real estate licensing exam, you can take it again usually within a few days. But you’ll need to pay an additional exam fee and some states limit the number of attempts...

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25 Aug What Is RETS Connector?

Posted at 11:47h in Blog, Multiple Listing Service, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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RETS Connector is a freely available client application that allows users to interact with a MLS RETS server in order to access and download data. RETS Connector is widely used among agents and brokers seeking...

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24 Aug Bright MLS IDX Providers: There is a New Vendor in Town

Posted at 12:18h in Blog, IDX, Real Estate Tech News, Real Estate US, Realtyna Products and News by Morgan Taylor 0 Comments

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Are you in need of an IDX provider for Bright MLS? Realtyna is now a vendor and can help bring your vision to life. Bright MLS is one of the newest and largest MLS in...

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23 Aug What You Need to Know About Hosting for Your WPL Website

Posted at 12:48h in Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 2 Comments

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If you are anything like me, you did not know anything about hosting until you decided that you wanted a real estate website. Hosting brings a completely new element to your WPL website journey, and...

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22 Aug How Can I Get RETS Feed Access as an Agent from my MLS?

Posted at 11:47h in Blog, How To's, Real Estate Basics, Real Estate Tech News, Real Estate Technology, Real Estate Tips by Morgan Taylor 0 Comments

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On a good real estate website, you will find listings. On a great real estate website, these listings will be integrated organically through RETS. A common question we get from agents is how to get...

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20 Aug 5 Reasons You Want Organic MLS Integration for Your Real Estate Website

Posted at 12:05h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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When it comes to displaying listings on your website, you have plenty of options. There are pros and cons to all the IDX solutions out there, and what might be good for you, might not...

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17 Aug 13 Steps to Build An IDX Real Estate Website With WordPress

Posted at 13:52h in Blog, How To's, IDX, Real Estate Technology, Realtyna Products and News by Morgan Taylor 3 Comments

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Whether you are a new agent or a long-time broker, this guide will show you the steps to build an IDX real estate website with WordPress and set the foundation for growth. Building an IDX website...

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16 Aug 9 Steps to Add A Bright MLS RETS Feed to a WordPress Website

Posted at 10:10h in Blog, Multiple Listing Service, Real Estate Technology by Morgan Taylor 0 Comments

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Bright MLS offers some of the strongest data products available. They include tens of thousands of listings across a wide territory from New Jersey to Virginia. Now WordPress users can add a Bright MLS RETS feed to...

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15 Aug What Is the National Association of REALTORS?

Posted at 13:08h in Blog, Essentials, Real Estate Basics by Morgan Taylor 0 Comments

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The National Association of REALTORS (NAR) is North America’s largest trade association for real estate. Comprising of more than 1 million members, NAR provides education and professional resources to agents, establishes ethical standards, and lobby’s...

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14 Aug Difference Between Agent, Broker, and REALTOR? Real Estate Titles Explained

Posted at 11:44h in Blog, Essentials, Real Estate Basics by Morgan Taylor 0 Comments

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The difference between agent, broker, and REALTOR is a matter of experience and association. An agent is anyone with a real estate license. A broker usually has education beyond the agent level. A REALTOR is...

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13 Aug 10 Online Real Estate Marketing Mistakes You Do Not Want To Make

Posted at 12:42h in Best Practices and Lead Generation, Blog, Real Estate Marketing, Social Media by Morgan Taylor 0 Comments

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Being a real estate professional requires you to wear many more hats than you might have originally predicted. Of course you need good communication, selling and people skills, but arguably one of the most important...

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12 Aug How Much Does It Cost to Get Access to the MLS?

Posted at 11:50h in Blog, Essentials, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 7 Comments

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Access to the MLS generally costs between $20 and $50 a month, depending on the MLS. This comes on top of any other fees you must pay as a member of the local real estate...

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11 Aug 5 Fun Ways a Real Estate Agent can Engage with Their Community

Posted at 11:34h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Tips by Morgan Taylor 0 Comments

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Engaging in the community around you can have a significant impact on your business and your trustworthiness. It provides you with leads, referrals and priceless first-hand knowledge in your market. We have already discussed ways...

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10 Aug What Personality Types Make the Best Real Estate Agents?

Posted at 11:32h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics by Morgan Taylor 2 Comments

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11 personality traits seen in top agents One of the great things about real estate is the flexibility. Because it doesn’t require super advanced degrees, the industry is virtually open to everyone. Still, there are some...

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09 Aug How to Build a RETS Feed Website?

Posted at 11:57h in Blog, How to, How To's, IDX, Real Estate Technology by Morgan Taylor 0 Comments

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A RETS feed is a data connection that can help you take your business to a new level. It allows you to import indexable property listings from your MLS and boost your SEO. It also...

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08 Aug 9 WordPress Themes for a RETS Feed

Posted at 11:27h in Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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A RETS feed is the gold standard for adding real estate listings from an MLS to an agent website. But by itself, a RETS feed is useless because it provides raw data. Agents use WordPress...

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07 Aug How to Generate Real Estate Leads Online as a 2nd Career Agent

Posted at 12:43h in Best Practices and Lead Generation, Blog, Essentials, How to, How To's, Lead Generation by Morgan Taylor 0 Comments

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It seems like all the lead generating advice for real estate agents out there is geared towards 20-30 somethings, full of youthful, tech savvy energy. This is shockingly silly given that a vast percentage of...

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06 Aug What are Your Real Estate Franchise Website Solutions?

Posted at 11:31h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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Phase one complete- you have successfully mastered the art of real estate and excelled as an individual agent. Now on to phase two, building an empire a kingdom, AKA a real estate franchise. *That phrase...

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05 Aug What is Microformat and How Does it Affect SEO?

Posted at 11:13h in Best Practices and Lead Generation, Blog, Real Estate Marketing, Real Estate Tech News, SEO by Morgan Taylor 2 Comments

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WHAT IS A MICROFORMAT? A microformat is a type of open source data format built on frameworks like XML. The format is highly modular and customizable. Microformat tags may be placed within existing HTML based Web...

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04 Aug How to Connect a HAR RETS Feed to WordPress

Posted at 12:04h in Blog, How to, Real Estate Technology by Morgan Taylor 0 Comments

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100K + homes for sale or rent on your site with a HAR RETS feed HAR, or the Houston Area Realtors is the second largest realtors association in the U.S. It offers a database of more than...

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03 Aug What Is a RETS Server?

Posted at 12:03h in Blog, Essentials, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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A RETS server is a computer server that houses a database of property listings operated by an MLS. This server implements RETS, or the real estate transaction standard. Agents and brokers may receive login credentials...

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01 Aug What are Calendar and Booking Features and Why You Need Them

Posted at 12:21h in Blog, IDX, Real Estate Tech News, Realtyna Products and News by Morgan Taylor 0 Comments

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Real estate websites are not only used for buying and selling homes. They can also be used for temporary stays and vacation rentals. If this is a market you are interested in opening the door...

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31 Jul How to Create a Real Estate Website That Converts With a Bay East RETS Feed

Posted at 13:02h in Blog, How to, Real Estate Technology, Real Estate US by Morgan Taylor 0 Comments

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A Bay East RETS feed provides thousands of listings in San Francisco and Oakland, strong SEO, and flexible display options Each month, the online real estate space gets more and more competitive. This is especially true...

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30 Jul What Is AVM (Automated Valuation Model) in Real Estate?

Posted at 13:38h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology, Real Estate Tips by Morgan Taylor 3 Comments

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An AVM or automated valuation model is a computer program that uses mathematical modeling and a database of existing homes to generate property appraisals. AVMs produce the Zestimate and other home value estimations seen on...

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29 Jul How to Create a Real Estate IDX Website Using Bridge Theme

Posted at 13:32h in Blog, How to, How To's, IDX by Morgan Taylor 0 Comments

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Add IDX to your Bridge Theme for a robust real estate site you’ll love. There’s a reason developers turn again and again to Bridge Theme. It’s one of the most powerful WordPress themes available. With flexible...

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28 Jul What is the Membership Add-on and How can it Help?

Posted at 13:25h in Blog, IDX, Real Estate Tips, Realtyna Products and News by Morgan Taylor 0 Comments

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Real estate professionals all over the world should have options when it comes to their website. Perhaps you have a business that would benefit from the option of different membership packages for your digital services....

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27 Jul Is my IDX framed?

Posted at 13:21h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News by Morgan Taylor 0 Comments

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Is my IDX framed? We’ve written thousands of words on this blog about Organic MLS Integration and its superiority over IDX framing. There is the fact that organic listings will improve your search engine visibility.  There is fact...

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26 Jul How to Create a TREND IDX Website With WordPress?

Posted at 13:55h in Blog, How to, IDX by Morgan Taylor 0 Comments

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Attract more real estate leads online and boost your business with a TREND IDX site with Realtyna. Each year more and more homebuyers turn to the Internet to look for homes. And seemingly each year there...

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25 Jul How to Generate Real Estate Leads with Advanced Search Features

Posted at 13:47h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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As you know, building a state of the art real estate website will propel you ahead of the competition. One essential feature to include to make this vision a reality is an Advanced Search Portal...

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24 Jul The Hardest Things About Being a Real Estate Agent

Posted at 08:25h in Blog, Essentials, Real Estate Basics by Tait 0 Comments

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Working in real estate is a fast-paced, exciting lifestyle. But for the vast majority of us, it is far from luxurious. There are real challenges to confront day to day. In this article, we’ll discuss...

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23 Jul Machine Learning and the Real Estate Property Search of Tomorrow

Posted at 10:32h in Blog, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Morgan Taylor 0 Comments

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As a data rich industry, real estate is primed for machine learning. What will that look like? The amount of real estate data available to the average homebuyer has exploded in the last two decades. From...

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23 Jul How Is the Job Market For Real Estate Agents?

Posted at 08:25h in Blog, Essentials, Real Estate Basics by Tait 0 Comments

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As of July 2018, the real estate industry is maintaining healthy job growth about on par with the national average. According to the Bureau of Labor Statistics, employment for real estate agents and brokers is...

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