Search engine ranking is massively important for a real estate IDX website. It’s how agents attract homebuyers to their sites, and it is one of the foundations of lead generation. But in rare instances, your IDX...
Real estate commissions work as a percentage of the final sale price of a home or property. This fee (often 5-6%)* is negotiated on a case-by-case basis between the seller and the listing agent and...
Comments are great for an IDX real estate website. They allow your readers to engage with you and with each other. This helps build a sense of community, and it keeps leads browsing. As the owner...
Real estate school is quite challenging. Many states require 90+ hours of in-classroom or online learning followed by a timed exam with 120 questions or more. Still, it’s rarely the difficulty of real estate school...
Using social media and video to leverage more leads and business has been on the rise in the real estate industry. Over the last few years, we have seen a handful of these real estate...
Realtyna is happy to announce a new release of its powerful real estate plugin for WordPress, WPL, as well as three new add-ons for Yelp, market research, and brokers. WPL is one of the most popular...
No, real estate is not considered a liquid investment because it cannot quickly be converted to cash. In fact, real estate is among the least liquid investments because it takes considerable time to sell, which...
We get the question a lot: How can I get all the MLS in a single feed? The answer is you can’t, but you can get close. As a ListHub publisher, you can access the listings...
The real estate industry is evolving fast. In Southern California, things may be evolving the fastest. It’s to a point where Realtors say keeping up with technology is among their biggest challenges. To help CLAW...
Real estate agents are in a constant battle with time. They must show homes, meet clients, prepare documents, and host open houses. Many also serve as webmasters for their IDX sites, bloggers, and social media...
Real estate school can take between 5 days and 8 months depending on your state requirements and your learning style. It rarely takes more than a year, though this is possible if you fail a...
Not everyone can sit in front of a blank page and churn out 1,000 words in a few hours. Heck, even those that can may not want to, due to other professional obligations. Blogging is...
Blog readers like consistency. They like checking their favorite blogs at the same time each day and finding new content. The real estate industry, on the other hand, does not like consistency. Every day presents...
Lead generation is simple in theory, but unfortunately, generating leads effectively is not as simple. Why is that? Well, to start with, potential customers are constantly bombarded with ads everywhere they look: their mailbox, their...
Real estate agents doing business online need tools. For many, the most important is the IDX website, which allows them to publish listings and generate leads. The next most important might be an email address. Once...
To become a real estate agent in Texas, you must be 18 years old, submit to fingerprinting, and meet the Texas Real Estate Commission’s (TREC) qualifications for honesty, trustworthiness, and integrity. Additionally, candidates must complete...
Before building your IDX real estate website, you need to choose hosting. This is an important decision because hosting affects your page load speed. Any pages that load too slowly can cause you to lose...
By and large there is no typical day for real estate agents. Each day is unique and varies between client meetings, showings, and other responsibilities. Still, many agents fall into a general pattern of office...
Building an IDX real estate website can take your business, and ultimately your life, to a new level. But it’s only possible with careful planning and implementation. We’ve been involved in real estate tech for more...
Consider this: 68 percent of all adults in the U.S. are on Facebook. Of those, 74 percent use Facebook daily. That is some 140 million people logging into the same site everyday—liking pages, commenting on...
Do you enjoy seeing neatly organized content on websites? We all do appreciate it when a website we’re browsing does not make us feel as if we have just entered a jungle. Neat and well-organized...
When it comes to real estate marketing, most agents rely on the same few tried and tested strategies. These work, no question. But how can you stand out from the pack if you are doing...
The 2018 real estate market began with historically low mortgage rates and rapid price growth. As the year winds down, however, we are seeing rates rise and prices slow. Experts attribute this market cooling to...
ListHub is North America’s leading real estate syndication platform. As a ListHub publisher, you have access to listings from over 500 MLS across the United States. This broad reach has helped ListHub become an essential resource...
The real estate industry is evolving. Each year brings new technologies that reshape the way agents and brokers approach their work. For many, this can be a stressor. However, those that embrace the change and...
Over the last year the Realtyna blog took a huge leap forward with new content to help real estate agents do their job. We wrote about the new RESO Web API and what it means...
Spring and summer are generally known to be peak seasons to sell a home. The weather is nicer. There are more buyers. The days are longer. The real estate market is so heavily weighted toward...
Social proof is the reviews, testimonials, and social shares that customers provide about a product or service that help lead others to make the same purchase. Social proof is important in real estate and many...
Wow. What. A. Year. Realtyna clients took a giant leap forward in 2018 with new products, MLS, and themes, as well as, new partnerships and channels to keep up with real estate tech. Let’s look at some stats: 5...
Real estate blogging is a great way to boost your presence online and increase leads. But it can also be a bit of a black hole. Once you get started down the blogging path, it...
The RMLS Alliance is a new, mega MLS joining together 4 of the largest MLS in Illinois and Iowa. The new RMLS Alliance will cover 61 counties and serve over 2 million people as soon...
The truth about real estate agents is that they have to be in the know all the time. Keeping up with technology changes and being tech-savvy can be quite a lot to handle. Especially now...
WPL Pro is the feature product of the real estate technology company, Realtyna. This product is a real estate IDX plugin for WordPress, completely developed and owned by Realtyna. With the two terms often being...
Page views drop off pretty fast for old blog posts. This can causes headaches for real estate agents who market online. Luckily, there are a few tactics to refresh old content. Follow these steps to rejuvenate your old...
WordPress and NWMLS make a powerful match for real estate agents in Washington. The flexibility of the WordPress platform means you can create virtually any site you want, and then add NWMLS listings to it....
I-Tech and WordPress provide a strong combination for real estate agents in California’s foothill communities. The power of I-Tech data and the flexibility of the WordPress platform mean you can create virtually any site to...
No, the MLS is not free because it is a private service offered by the local real estate board (or in some cases, privately owned). Typically, real estate agents pay between $20 and $50 a...
You can expect to pay 10 percent of the final sale price when selling a house. This includes the agent’s commission, which is typically 6 percent, as well as, any necessary home repairs, staging costs,...
To create a WordPress website that sends IDX to Facebook, you should install Realtyna WordPress software. Then, create Facebook Ads, Business, and Developers accounts and add the information to the Realtyna Facebook Add-on. Facebook is a...
