Best Practices and Lead Generation

30 Jul How to Generate More Followers and Quality Real Estate Leads on Social Media

Posted at 11:57h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Marketing, Social Media by Jessica 0 Comments

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Since you are here, I will assume you already know how important social media has become during the past few years. I will not bore you with details how and why it happened, let’s get...

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26 Jul Real Estate Listing Promotion Made Easy

Posted at 11:20h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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To sell a home, people need to know it is for sale. So as a real estate agent, getting people to see your listing is absolutely essential. Unfortunately, this is easier said than done. The most...

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15 Jul How to Avoid Agent Burnout- Guest Post by Andrew Helling

Posted at 12:52h in Best Practices and Lead Generation, Blog, Essentials, How To's, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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As a real estate agent, you might have received these kinds of comments about your job – “It must feel great to work from home,” or “Wow, you make your own hours; that’s amazing!” Such...

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09 Jul 14 Tips to Gamify Your Real Estate Office

Posted at 12:13h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Tips by Tait 0 Comments

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Sometimes we all need a little motivation. And more and more companies are responding with gamification. Gamification is the strategy of using games and friendly competition to make certain work tasks less draining.  The popularity of gamification...

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04 Jul 51 Content Ideas for Your Real Estate Newsletter

Posted at 12:11h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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A Real Estate Newsletter is a great way to generate leads and develop brand identity.  But you need to fill these newsletters with content that is unique and valuable to your readers. Your first step in...

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03 Jul How to Connect Your IDX WordPress Website to Mailchimp Using Zapier

Posted at 12:22h in Best Practices and Lead Generation, Blog, How To's, IDX, Real Estate Technology by Tait 0 Comments

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Mailchimp is one of the web’s most popular email marketing platforms. The service simplifies marketing tasks by allowing you to target leads with campaigns and identify patterns in the way people engage with your business. This...

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02 Jul 11 Best Themes for a MiamiRE IDX WordPress Website

Posted at 12:02h in Best Practices and Lead Generation, Blog, IDX, Real Estate Technology by Tait 0 Comments

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Building a real estate IDX site with Miami-area listings requires that you connect to MiamiRE and link it with your WordPress site. Realtyna makes this process fast and easy with Organic IDX and Organic RETS.  Miami...

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01 Jul How to Target Millennial Homebuyers

Posted at 12:32h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, Real Estate Marketing by Elena Metreveli 0 Comments

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Millennials are making the largest segment of homebuyers. Now is the perfect time to invest in this target audience by customizing goods/services in order to appeal to their expectations, needs and wants. Good marketing and...

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26 Jun 11 Tips to Increase User Registration on WP Websites for Realtors

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Lead Generation, Real Estate Tips by Tait 1 Comment

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WordPress offers the ability for users to register to a site and receive updates and other services. This feature is hugely important for Realtors seeking to improve their business. The more leads that register, the...

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25 Jun How to Enable Maintenance Mode for an IDX WP Website

Posted at 09:41h in Best Practices and Lead Generation, Blog, How to, How To's, IDX by Tait 0 Comments

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The best IDX sites are constantly evolving. Agents and brokers upgrade their sites with new plugins and software to solidify advantages over the competition and drive new business. It is a best practice to put up...

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24 Jun Why Every Real Estate Agent Should Have Pinterest

Posted at 10:00h in Best Practices and Lead Generation, Blog, Social Media by Elena Metreveli 0 Comments

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Have you by any chance checked how the stock market has been performing lately? Pinterest is doing fine. Don’t worry, we are not actually going to get into all the financial/investment opportunity stuff for stock...

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14 Jun 11 Tips For Running Your Real Estate Business From Home

Posted at 10:00h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tips by Tait 0 Comments

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Some real estate agents are self-employed. Those that are not are generally free to set their own schedule and pursue their own leads. Many agents take advantage of this flexibility to work from home. Working...

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10 Jun ProducerMichael on His Success Making Real Estate Videos on YouTube

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Real Estate Tech News, Social Media by Tait 1 Comment

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Michael Blakey, aka ProducerMichael, is a television and film producer who also runs a Youtube channel where he tours luxury real estate listings in Beverly Hills and Los Angeles. We recently listed him in our...

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05 Jun 13 Real Estate Influencers Who Built a Business on Social Media

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Social Media by Tait 1 Comment

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Social media presents a wealth of opportunities for real estate agents. You can use Facebook, YouTube and other platforms to market listings and generate leads. You can also use them to build a niche and...

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29 May How to Get Followers on Social Media and Become a Real Estate Influencer

Posted at 11:13h in Best Practices and Lead Generation, Blog, How to, How To's, Influencers, Social Media by Tait 0 Comments

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As a real estate agent your life is interesting. You work in a fast-paced industry where the stakes are high and the competition is fierce. You sell beautiful homes to interesting people, and you get...

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28 May How to Optimize Photos on Your WordPress IDX Website and Improve Load Times

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, IDX by Tait 0 Comments

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Page speeds are hugely important for an online business. The longer your leads wait, the less likely they will stick around. Here are some statistics demonstrating this point: 53% of mobile users leave a site...

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27 May 9 Underutilized Websites That Can Help You Generate Real Estate Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Technology by Tait 0 Comments

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Online real estate lead generation can be a grind. Everyone knows the main strategies—Google and Facebook ads, Instagram posts, etc. It can be difficult to get an edge because the competition is fierce, not to...

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24 May 8 Tips to Create an Inspired Real Estate Logo and Win More Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Creative ideas, How to, Lead Generation, Real Estate Basics by Tait 0 Comments

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Your real estate logo is the single most important aspect of your brand. It’s the first thing clients see when they engage with your company. It’s also the first thing they pass judgment on. We are...

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22 May How to Post on Stack Exchange and Generate Real Estate Leads Today

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Technology by Tait 0 Comments

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Anyone who has written a for-loop will know Stack Exchange as a resource for programming help.  But over the years the site has grown. Today, it encompasses a network of Q&A forums on dozens of...

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21 May 8 Ways to Generate Free Real Estate Leads with IFTTT

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Tech News, Real Estate Technology by Tait 0 Comments

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IFTTT (or If This Then That) is a free Internet tool to get unrelated apps and websites to talk to one another. IFT745TT works by connecting two apps and designating triggers. Whenever an event occurs...

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20 May 7 Tips to Improve Your IDX Real Estate Website Design in Seconds

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, IDX, Real Estate Tech News by Tait 2 Comments

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More and more leads are shopping for homes the web. This has led more and more real estate agents to build IDX real estate websites and market online. The influx of activity has led to...

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16 May How to Write a Strong Call to Action and Convert More Real Estate Leads from Facebook

Posted at 10:00h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Tips, Social Media by Tait 0 Comments

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Words matter in real estate. The message you craft for leads will determine how many convert. If you are not seeing the sales figures you need, you may want to take a look at your...

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15 May 9 Design Tips for a Great IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Tips by Tait 0 Comments

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Good IDX real estate websites provide the information leads expect in predictable ways. Great IDX real estate websites provide features and content leads did not know they needed. To help you move your IDX real estate...

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14 May How to Build an Email List and Convert More Real Estate Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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Despite the explosion in social media over the last decade, email marketing remains the most effective way to reach customers. Leads say they both prefer email content and they are more likely to act on it. In...

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13 May 12 YouTubers That Might Feature Your Real Estate Listing

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Tech News by Tait 0 Comments

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Real estate makes great content. It’s visual; it’s luxurious. It makes our imaginations wander into our dream life. It’s not surprising then that a number of personalities have made real estate content an essential part of...

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08 May 8 Tips to Improve Your Real Estate Facebook Ad

Posted at 11:59h in Best Practices and Lead Generation, Blog, Real Estate Tech News, Real Estate Tips, Social Media by Tait 0 Comments

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Let’s face it, people. Facebook is too big to ignore. As a platform, it offers too many opportunities for real estate agents to connect with their leads and improve sales. To take advantage of these opportunities,...

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07 May Find Out Who Is Visiting Your WordPress IDX Website With Realtyna’s User Analytics Add-on

Posted at 11:49h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Tait 0 Comments

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Traditional brick and mortar real estate was a personal business. Because most business was done face-to-face, agents would get to know their leads individually. Today, most lead generation occurs online where it can be very difficult...

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03 May 18 Tips to Make a Normal Real Estate Listing Video Into Internet Gold

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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There are a lot of real estate listing videos on the Internet. There are also a lot of bad ones. People come up with excuses. “My listings are nothing special.” “People only care about luxury listings.”...

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01 May 9 Ways To Up Your Real Estate Social Media Game With Xara

Posted at 10:16h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Technology, Real Estate Tips, Social Media by Tait 0 Comments

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Social media offers a lot for real estate agents. You can share listings, publish content and engage with leads all in a way that benefits your business and your life. But the competition on social media...

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25 Apr How to Convert Your Listings Into Facebook Dynamic Ads for Real Estate

Posted at 10:00h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Tech News, Real Estate Tips, Social Media by Tait 2 Comments

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The real estate industry is changing rapidly. Each year, more and more of the homebuying process takes place online. Agents and brokers looking to grow their business need their listings to travel further and reach...

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24 Apr 7 Ways a Custom Real Estate App Can Help You Generate Leads and Boost Sales

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology by Tait 1 Comment

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Real estate is trending toward mobile. More leads are looking for homes on their phone or tablet than ever before. There is little doubt about this. But how can agents take advantage of the mobile space...

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22 Apr How to Reduce Bounce Rate on Your IDX Real Estate Blog

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, Real Estate Tips by Tait 1 Comment

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As real estate professionals we are constantly thinking about how to get more visitors to our IDX website. But an equal and often forgotten question is how do we keep them there? Many real estate agents...

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19 Apr How School Ratings Data Can Help You Generate and Convert More Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tech News, Real Estate Technology by Tait 0 Comments

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The shift to the Internet has been transformational for the real estate industry. But it also presents challenges. One of the most fundamental is the question of how to represent a home and all its...

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15 Apr How to Use Text Messages to Generate More Leads From Your IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, IDX, Lead Generation, Real Estate Marketing, Real Estate Tech News by Tait 1 Comment

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Most agents know the power of email. Through email lists, newsletters and drip campaigns, agents engage their leads with targeted marketing content. But SMS is even more powerful for real estate marketing. Where email marketing has...

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05 Apr 7 Neighborhood Intelligence Strategies to Boost Lead Generation From Your IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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As real estate professionals, we operate at the whims of the buyers. If a trend moves through the market and buyers suddenly want a new type of property, we must respond. While it has not...

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29 Mar Realtyna Announces Complimentary Logo Design For New Agents

Posted at 11:18h in Best Practices and Lead Generation, Blog, Creative ideas, IDX, Real Estate Basics, Real Estate Marketing, Realtyna Products and News by Tait 0 Comments

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Are you a new agent looking to make waves online? Realtyna will design your real estate logo for free with a purchase of $1149 or more. You can also purchase logos individually from our Exclusive Logo...

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19 Mar 8 Facebook Video Tips for Real Estate Agents

Posted at 10:56h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tech News, Real Estate Tips, Social Media by Tait 0 Comments

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As a real estate agent, you are set up to produce some amazing video content. Your listings are beautiful and your career is fast-paced. But where should you post? In this blog, we’ll introduce some...

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05 Mar How Do Real Estate Agents Get Listings?

Posted at 10:00h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics by Tait 0 Comments

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Real estate agents get listings through a number of strategies, including networking with their target clientele and others who can provide referrals, using traditional and online marketing to reach potential customers, and employing old fashioned,...

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11 Feb Tips for Managing Comments on Your IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Tips by Tait 0 Comments

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Comments are great for an IDX real estate website. They allow your readers to engage with you and with each other. This helps build a sense of community, and it keeps leads browsing. As the owner...

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06 Feb Using Social Media Influence to Leverage the Real Estate Market: An Interview with Loida Velasquez

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Social Media by Morgan Taylor 0 Comments

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Using social media and video to leverage more leads and business has been on the rise in the real estate industry. Over the last few years, we have seen a handful of these real estate...

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