To find a good real estate agent near you, you should rely on your personal network. Those who are close to you are in the best position to know who you might work well with...
Real estate agents are extremely busy. Few are able to take on new tasks during the workweek without taking away from other core activities. Therefore, any procedures that save time or increase efficiency for real...
Realtors are paid for selling marketing, legal, negotiation and other services during a real estate transaction. They are typically paid for these services through a commission fee charged to their clients. This fee is often based...
If you are a frequent WordPress user, you are probably familiar with Elementor. Elementor is widely considered the leading page builder on the WordPress platform. Since 2016, the software has amassed a following of more...
Lead generation should start as soon as you get your business online and running. In fact, one of the best things you can do is design your website around lead generation from the ground up. In...
[realtyna_blog_notice] There are many advantages to working with a RETS feed. It offers more control, Offers more SEO benefits. It can be customized. The tradeoff has long been technical knowhow. But these barriers are now coming down. With...
The market trends are clear. More and more property owners are turning to vacation rentals as a source of income. This is supported by NAR statistics, and the explosion of property rental businesses in the...
You can build a property search website for log homes and cabins using Realtyna's WPL and build a niche business around these listings or branch off into a new area of expertise. Overview Log homes and cabins...
All real estate agents have a common need—buyers. Therefore, all real estate agents engage in lead generation. But not all agents engage in lead generation in the same way. There are many competing philosophies on...
As a member of MLS Grid, Stellar MLS (formerly MFRMLS) makes the RESO Web API available for agent websites. This IDX technology standard brings your site to life with searchable MLS listings. RESO Web API is...
TV apps can broadcast real estate listings from your website to a smart TV pretty much anywhere in the world. This creates some unique marketing opportunities for agents and brokers. Here are 10 places you can market...
Farms and ranches attract diverse buyers that include agriculture professionals, families looking for a country escape, and investors. As a real estate agent, you can build a specialty site for these properties and develop niche...
Real estate agents need leads. Generally, the more the better because only a small percentage will convert. We put together this real estate lead generation checklist to help you maximize opportunities for new sales. Feel free...
To get an MLS listing, you must work with a real estate agent or use an à la carte or flat-fee brokerage. But there are a few other options that can help market your listing...
Realtyna is happy to announce the launch of Organic RESO API Integration, a faster, more efficient IDX option for WordPress. It is based on the real estate industry’s newest technology standard for IDX. It offers a real-time...
It’s a simple fact of life—real estate agents need leads. To generate leads, they need an audience. Few platforms offer as large an audience as Facebook. With Facebook dynamic ads you can promote your MFRMLS or...
To sell a home, people need to know it is for sale. So as a real estate agent, getting people to see your listing is absolutely essential. Unfortunately, this is easier said than done. The most...
To get MLS access, you usually need to be a real estate agent, but there are some alternatives such as partnering with an agent, signing up as an unlicensed assistant, or using another data source An...
TREND MLS is a large multiple listing service, serving more than 27,000 agents and brokers in the Philadelphia, Pennsylvania metro area. On its own, it would be the 15th largest MLS in the U.S. But...
Real estate agents cannot sell homes if they do not have anyone to sell to. Therefore, lead generation is an essential activity. But how to go about it? There are hundreds of lead generation strategies. Some...
Salesforce is a widely used customer relationship management software that helps businesses understand their clients better and market to them more effectively. Salesforce users can identify trends in their customer base, improve response times and...
Real estate is a data-driven industry. Many statistics and figures are used in daily conversation to describe shifts in the market. As an agent, you need to be familiar with this data. You need to...
HubSpot is a all-in-one sales and marketing platform that helps businesses optimize their website for lead generation and convert sales. HubSpot users can create new website pages with dynamic content based on country, device type,...
While certainty a unique housing option, houseboats are persistent. For at least a century, these floating homes have offered a way to get access to the urban lifestyle and all its benefits without breaking the...
NTREIS, or North Texas Real Estate Information Systems, is a large MLS servicing agents and brokers in the Dallas/Fort Worth area and surrounding counties. Currently ranked number 10 in the nation by member count, NTREIS...
ClickFunnels is a hugely popular web tool that simplifies the process of building an online sales funnel to generate and convert leads. Users can build a funnel for a product or service, publish it alongside...
Sometimes we all need a little motivation. And more and more companies are responding with gamification. Gamification is the strategy of using games and friendly competition to make certain work tasks less draining. The popularity of gamification...
[realtyna_blog_notice] CRMLS or California Regional MLS is the nation’s largest multiple listing service, servicing large areas of Southern California, the Central Coast and the North Bay. The MLS reaches more than 140,000 real estate professionals across...
A Real Estate Newsletter is a great way to generate leads and develop brand identity. But you need to fill these newsletters with content that is unique and valuable to your readers. Your first step in...
Mailchimp is one of the web’s most popular email marketing platforms. The service simplifies marketing tasks by allowing you to target leads with campaigns and identify patterns in the way people engage with your business. This...
Building a real estate IDX site with Miami-area listings requires that you connect to MiamiRE and link it with your WordPress site. Realtyna makes this process fast and easy with Organic IDX and Organic RETS. Miami...
Define custom listings such as mobile homes or prefabricated homes and create a property search website for marketing and sales. Mobile homes are a niche property listing type. Some agents specialize in mobile homes because they...
Stellar MLS stands as one of the largest MLSs in the world and holds the prestigious title of the fastest-growing MLS in North America. Since our establishment in 1993, Stellar MLS has grown from our...
WordPress offers the ability for users to register to a site and receive updates and other services. This feature is hugely important for Realtors seeking to improve their business. The more leads that register, the...
The best IDX sites are constantly evolving. Agents and brokers upgrade their sites with new plugins and software to solidify advantages over the competition and drive new business. It is a best practice to put up...
Access to the MLS usually requires a real estate license. But sometimes you can gain access by partnering with an agent, building a long-standing relationship with the MLS, or signing up as an unlicensed assistant....
Commercial real estate is property that has been developed for income generation. This can include anything used exclusively for business purposes, such as offices, hotels, restaurants, stores, and gas stations. Introduction to Commercial Real Estate Businesses need...
The modern real estate agent is expected to be an expert salesperson and web manager all in the same 24-hour day. Naturally, any tools that can reduce the workload on real estate agents are highly valuable....
To become a real estate agent in California you must be 18 years old and you must disclose any criminal or disciplinary action. Applicants also are required to take 135 hours of college-level real estate...
A pending listing is a real estate listing that is under contract. This means the buyer and seller have agreed on a price and are in negotiations to finalize the sale. The contract typically includes an...