There are many professionals in the real estate industry that hold different positions and titles and therefore have different responsibilities. It might be confusing for someone who is just starting in the real estate industry...
The past year has been a roller coaster for the real estate industry. The rapid pace of change seems only to have accelerated with the pandemic. So when we had a chance to chat with...
Doing business these days has become teamwork orientated. From marketing to open house and property management, a successful real estate team needs a power team. The year 2021 is going to be one of those...
The popularity of virtual tours is growing more and more each day. The pandemic showed us that it’s not a necessity to attend the property to see its potential. Therefore, real estate agents are harnessing...
Selling a property can be a challenging experience for realtors and homeowners alike. Technology has provided so many advantages, and listing agents can take advantage of various tools to make the sales experience better. There are...
Most people see 2021 as a potential year for recovery. Following an eventful year, business owners hope that things will return to a level of calmness, and they can focus more on improving their lives. The...
Real estate is a growing and dynamic business in Canada. Even the pandemic of 2020 could not hinder its growth. Despite a concerning fall in sales in the early days of the pandemic, numbers bounced...
In honor of Halloween, the day we dress up to scare away demonic spirits, we present top haunted real estate properties from movies and TV shows. These houses often play as major a role as...
Explaining what real estate agents do is akin to trying to fit the job of marketers, communication specialists, salespeople, task managers, and many more into one description. Yes, the initial description is that real estate...
Real estate brokers play an important role in every real estate transaction. From negotiations to liaising and finalizing contracts, the real estate industry depends on them one way or another. Now, the sentiment toward real estate...
Southeast Florida Shared Database is the ultimate resource for MLS listings in the majority of southern Florida. It is a combination of multiple MLS and AORs that have come together to provide streamlined services. As one...
Branding is what makes your company stand out. It’s a way to present it from the right angle, to showcase your business the way you want it. The most important part of branding in every...
Every once in a while we all enjoy inspirational quotes. When things get tough and people need a little bit of encouragement, we often turn to the inspirational. There is a certain power in these...
The real estate business is a constantly evolving field. Consequently, the competition in this industry is always intensifying. Any person employed in the real estate business, be it an agent, a broker or any other...
Is your real estate site built on WordPress? Have you ever wondered how to get that little icon in the browser tab to show your logo? Today, we’ll show you how it’s done. That little icon...
In March 2020, a lot of people were ready for a real estate market disaster. With limitations at its peak, most realtors were bracing for impact. People’s relationships with their homes changed a lot and...
The real estate website is essential to the modern real estate industry. For some agents, it is a key marketing and lead generation tool. For others, it is the cornerstone of a professional identity. It’s...
NAR has done a survey recently asking homeowners about their home search experience. Interestingly, being a neighborhood expert and being visible in the community are the two most important features of a listing agent. That is...
Reality TV shows have always been catching our attention, but the 2020 self-distancing practice has been a game-changer for their popularity around the world. This is especially true for real estate reality TV shows, because they...
In the world of mobile phones and social media, gaining access to one’s personal information is easier than ever. Many professionals publish their full name, birthday, and home/work addresses to sound more authentic. However, identity...
The pandemic of the novel coronavirus, COVID-19, hit the US back in March 2020, and New York City was among the first places to become an epicenter. Soon afterward, restrictions were placed to control the...
Nowadays, more and more people are looking for eco-friendly features when buying a new home. Eco-friendly properties are designed to consume less energy and produce less carbon footprint, which will help us save the planet....
No matter how much we talk about quality products and services, the road to sales is quite long. The same is true of the real estate business, especially when the pandemic has almost completely changed...
Over and over again, leads say they prefer email to other advertising content. This and its low cost, has made email one of the most persistent and effective marketing strategies in the real estate industry. Still,...
Despite some websites reporting a drop in the traffic, we think continuing to post blogs is key to staying on top. We hear it all the time. Consistency is very important for social media strategy....
A real estate website is a smart multifunctional platform that combines many features. But there is a growing need to have a more interactive website that will provide your clients with the best and richest...
In the first part of How to Design a Website for Commercial Real Estate, we talked about the first steps to creating a converting website for your CRE business. In this article, we will review...
There are hundreds of services on the internet that help you design a website for your business. From Wix to Squarespace, you can see a wide range of templates and builders that claim the best...
Your real estate logo is a powerful symbol. Whether you intend it or not, it can evoke thoughts and feelings in your leads. The best real estate logos harness this potential. By employing different design...
The real estate housing market is rapidly changing. Slowly, millennials are taking over the real estate market and replacing baby boomers. What does it mean for the real estate agents? It means that internet marketing...
In order to be a good real estate team leader, it’s not enough to be only an educated professional. Leadership is a skill. Not everyone is born with the ability to lead a team to...
The Ontario Real Estate Association is one of the largest business associations in Canada. As of August 2020, this association provides services to clients with 79,000 realtor members. OREA is set out to help deliver...
The recent situation forced some companies to work remotely. Some big businesses now even think of going remote permanently. Why did companies decide to close their offices? This period has shown that businesses not only can...
Teamwork is the most important thing in almost every business. Although we all take care of ourselves, this process and the relationship with colleagues is an important factor that often leads to success. There are...
The idea of working remotely started as a forced measure for most businesses in the early weeks of the pandemic. Most business owners, even those who work in online products and services, were initially positive...
Blogs are a vital feature of your real estate website. They help improve traffic and SEO. They help establish authority in your marketing niche. But real estate blogs also serve another purpose—they foster community. In this...
With the pandemic still keeping us in our homes, working from home seems like a safe option not only for you but for the people around you. And it seems so easy to work from...
The year 2020 made us think and work more creatively. We adapted to the new reality of the global pandemic and became even stronger. The real estate industry is moving forward and incorporating new technologies...
Have you ever published a real estate listing only to find it word-for-word reposted on Craigslist or another site? Theft is a major problem in the real estate industry. It can create illegitimate competition and divert...
Be honest. When was the last time you gave your real estate website hosting any thought? Two years ago? Five? Ten? It’s completely normal to push this rather technical aspect of your business to the back of...