Author: Tait

14 Jun 11 Tips For Running Your Real Estate Business From Home

Posted at 10:00h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tips by Tait 0 Comments

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Some real estate agents are self-employed. Those that are not are generally free to set their own schedule and pursue their own leads. Many agents take advantage of this flexibility to work from home. Working...

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13 Jun What Is WPL CDN and How Can It Improve Lead Generation from My IDX Site?

Posted at 09:00h in Blog, IDX, Lead Generation, Real Estate Tech News, Realtyna Products and News by Tait 0 Comments

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WPL CDN or WPL Content Delivery Network is a geographically distributed group of servers that work together to provide faster delivery of real estate content for Realtyna’s IDX system. Page load speeds are massively important for...

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12 Jun How Much Does It Cost to Get a Real Estate License?

Posted at 10:00h in Blog, Essentials, Real Estate Basics by Tait 1 Comment

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It can cost $500 to $1,200 to get a real estate license, including licensing fees, exam fees, background checks and pre-licensing education. The precise amount varies largely by state, however. States have long regulated the real...

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10 Jun ProducerMichael on His Success Making Real Estate Videos on YouTube

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Real Estate Tech News, Social Media by Tait 1 Comment

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Michael Blakey, aka ProducerMichael, is a television and film producer who also runs a Youtube channel where he tours luxury real estate listings in Beverly Hills and Los Angeles. We recently listed him in our...

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07 Jun How to Use Shortcode on My WordPress IDX Real Estate Website?

Posted at 10:00h in Blog, How to, How To's, IDX by Tait 0 Comments

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WordPress has an internal scripting language known as Shortcode. It is powerful and intuitive. And it can help real estate agents automate their WordPress IDX website and get back to what they do best, which...

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05 Jun 13 Real Estate Influencers Who Built a Business on Social Media

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Basics, Social Media by Tait 1 Comment

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Social media presents a wealth of opportunities for real estate agents. You can use Facebook, YouTube and other platforms to market listings and generate leads. You can also use them to build a niche and...

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04 Jun MLS News: MFRMLS Eyes New Name, Growth Outside Florida. (Stellar MLS)

Posted at 10:00h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology, Real Estate US by Tait 0 Comments

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My Florida Regional MLS, the nation’s third largest, will become Stellar MLS as it seeks growth outside of Florida. Under the new strategy, MFRMLS, which serves 58,000 subscribers, will pursue consolidation with other MLS, while taking...

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03 Jun List of Universities That Offer a Degree in Real Estate

Posted at 10:45h in Blog, Essentials, Real Estate Basics by Tait 1 Comment

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There are nearly 150 universities that offer a real estate degree in the United States. We’ve listed them all here to help you find the best fit and launch your career. One of the great things...

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31 May How to Add an Email Subscription Form to Your WordPress IDX Website For Free

Posted at 10:44h in Blog, How to, How To's, IDX by Tait 1 Comment

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Email remains one of the highest converting marketing strategies. That is why establishing and building an email list is essential for most real estate agents. But how do you get started? If you have an IDX WordPress...

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29 May How to Get Followers on Social Media and Become a Real Estate Influencer

Posted at 11:13h in Best Practices and Lead Generation, Blog, How to, How To's, Influencers, Social Media by Tait 0 Comments

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As a real estate agent your life is interesting. You work in a fast-paced industry where the stakes are high and the competition is fierce. You sell beautiful homes to interesting people, and you get...

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28 May How to Optimize Photos on Your WordPress IDX Website and Improve Load Times

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, IDX by Tait 0 Comments

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Page speeds are hugely important for an online business. The longer your leads wait, the less likely they will stick around. Here are some statistics demonstrating this point: 53% of mobile users leave a site...

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27 May 9 Underutilized Websites That Can Help You Generate Real Estate Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Technology by Tait 0 Comments

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Online real estate lead generation can be a grind. Everyone knows the main strategies—Google and Facebook ads, Instagram posts, etc. It can be difficult to get an edge because the competition is fierce, not to...

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24 May 8 Tips to Create an Inspired Real Estate Logo and Win More Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Creative ideas, How to, Lead Generation, Real Estate Basics by Tait 0 Comments

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Your real estate logo is the single most important aspect of your brand. It’s the first thing clients see when they engage with your company. It’s also the first thing they pass judgment on. We are...

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23 May How You Should Moderate Comments On Your IDX Real Estate Website

Posted at 10:00h in Blog, How to, How To's, IDX, Real Estate Basics by Tait 0 Comments

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Allowing comments on your IDX website or real estate blog is a good idea to foster engagement and build community. But it can quickly descend into what resembles a Wild West style bar fight. On...

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22 May How to Post on Stack Exchange and Generate Real Estate Leads Today

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Technology by Tait 0 Comments

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Anyone who has written a for-loop will know Stack Exchange as a resource for programming help.  But over the years the site has grown. Today, it encompasses a network of Q&A forums on dozens of...

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21 May 8 Ways to Generate Free Real Estate Leads with IFTTT

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, Lead Generation, Real Estate Tech News, Real Estate Technology by Tait 0 Comments

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IFTTT (or If This Then That) is a free Internet tool to get unrelated apps and websites to talk to one another. IFT745TT works by connecting two apps and designating triggers. Whenever an event occurs...

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20 May 7 Tips to Improve Your IDX Real Estate Website Design in Seconds

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, IDX, Real Estate Tech News by Tait 2 Comments

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More and more leads are shopping for homes the web. This has led more and more real estate agents to build IDX real estate websites and market online. The influx of activity has led to...

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17 May How to Become a Real Estate Agent in New York

Posted at 10:41h in Blog, Essentials, Real Estate Basics by Tait 0 Comments

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To become a real estate agent in New York, you must be 18 years old and have a clean criminal record. You also must complete 75 hours of qualifying education and pass the New York...

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16 May How to Write a Strong Call to Action and Convert More Real Estate Leads from Facebook

Posted at 10:00h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Tips, Social Media by Tait 0 Comments

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Words matter in real estate. The message you craft for leads will determine how many convert. If you are not seeing the sales figures you need, you may want to take a look at your...

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15 May 9 Design Tips for a Great IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Tips by Tait 0 Comments

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Good IDX real estate websites provide the information leads expect in predictable ways. Great IDX real estate websites provide features and content leads did not know they needed. To help you move your IDX real estate...

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14 May How to Build an Email List and Convert More Real Estate Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, Lead Generation, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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Despite the explosion in social media over the last decade, email marketing remains the most effective way to reach customers. Leads say they both prefer email content and they are more likely to act on it. In...

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13 May 12 YouTubers That Might Feature Your Real Estate Listing

Posted at 10:00h in Best Practices and Lead Generation, Blog, Influencers, Real Estate Tech News by Tait 0 Comments

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Real estate makes great content. It’s visual; it’s luxurious. It makes our imaginations wander into our dream life. It’s not surprising then that a number of personalities have made real estate content an essential part of...

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10 May How to Connect MiamiRE to WordPress and Create an IDX Website With SEO Impact

Posted at 10:00h in Blog, How to, IDX, Real Estate Technology by Tait 0 Comments

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Miami is one of the most renowned real estate markets in the world. With exclusive neighborhoods like Brickell, Coconut Grove, Miami Beach and the Coral Gables, the area attracts athletes, actors and businesspeople, as well...

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09 May How Does MLS Grid Work?

Posted at 13:52h in Blog, Essentials, Real Estate Basics, Real Estate Tech News by Tait 0 Comments

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MLS Grid works by standardizing data from multiple MLS into a common, usable format. This eases the technological burden for brokers working in multiple markets by allowing them to pull data from a single point...

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08 May 8 Tips to Improve Your Real Estate Facebook Ad

Posted at 11:59h in Best Practices and Lead Generation, Blog, Real Estate Tech News, Real Estate Tips, Social Media by Tait 0 Comments

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Let’s face it, people. Facebook is too big to ignore. As a platform, it offers too many opportunities for real estate agents to connect with their leads and improve sales. To take advantage of these opportunities,...

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07 May Find Out Who Is Visiting Your WordPress IDX Website With Realtyna’s User Analytics Add-on

Posted at 11:49h in Best Practices and Lead Generation, Blog, IDX, Real Estate Tech News, Real Estate Technology, Realtyna Products and News by Tait 0 Comments

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Traditional brick and mortar real estate was a personal business. Because most business was done face-to-face, agents would get to know their leads individually. Today, most lead generation occurs online where it can be very difficult...

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06 May 8 Questions With the New RESO CEO Sam DeBord

Posted at 10:00h in Blog, Influencers, Real Estate Tech News by Tait 0 Comments

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On April 11, Sam DeBoard was announced as the new CEO of RESO. Sam is a long-time industry leader who previously served as the President’s Liaison for MLS and Data Management at NAR. He also...

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03 May 18 Tips to Make a Normal Real Estate Listing Video Into Internet Gold

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Marketing, Real Estate Tips by Tait 0 Comments

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There are a lot of real estate listing videos on the Internet. There are also a lot of bad ones. People come up with excuses. “My listings are nothing special.” “People only care about luxury listings.”...

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02 May What Is the Council of Multiple Listing Services?

Posted at 10:00h in Blog, Essentials, Real Estate Basics, Real Estate Tech News by Tait 0 Comments

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The Council of Multiple Listing Services is a real estate industry trade group that represents more than 200 MLS across the United States. The organization supports MLS and their members by providing networking, training and...

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01 May 9 Ways To Up Your Real Estate Social Media Game With Xara

Posted at 10:16h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Technology, Real Estate Tips, Social Media by Tait 0 Comments

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Social media offers a lot for real estate agents. You can share listings, publish content and engage with leads all in a way that benefits your business and your life. But the competition on social media...

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30 Apr How to Become a Real Estate Agent in Florida

Posted at 10:00h in Blog, Essentials, How To's, Real Estate Basics by Tait 6 Comments

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To become a real estate agent in Florida you must be 18 years old, have a high school diploma, and submit to fingerprinting. You also must complete 63 hours of pre-licensing education and pass the...

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29 Apr How to Improve Listing Accuracy On Your Real Estate Website With the Realtyna Brokerage Add-on

Posted at 10:00h in Blog, How To's, Real Estate Technology, Real Estate Tips, Realtyna Products and News by Tait 0 Comments

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One of the most interesting questions about the modern real estate industry is decentralization. Rather than a single warehouse for all real estate listings, there are more than 500 MLS and countless other web portals and...

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26 Apr How to Block Spam With CAPTCHA on Your WordPress Real Estate Website

Posted at 10:00h in Blog, How to, How To's, Real Estate Tips by Tait 0 Comments

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As real estate professionals, we want to generate comments on our website. This demonstrates that our content matters and it helps create a sense of community. But not all comments are good comments. If you’ve been...

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25 Apr How to Convert Your Listings Into Facebook Dynamic Ads for Real Estate

Posted at 10:00h in Best Practices and Lead Generation, Blog, How To's, Lead Generation, Real Estate Tech News, Real Estate Tips, Social Media by Tait 2 Comments

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The real estate industry is changing rapidly. Each year, more and more of the homebuying process takes place online. Agents and brokers looking to grow their business need their listings to travel further and reach...

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24 Apr 7 Ways a Custom Real Estate App Can Help You Generate Leads and Boost Sales

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Tech News, Real Estate Technology by Tait 1 Comment

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Real estate is trending toward mobile. More leads are looking for homes on their phone or tablet than ever before. There is little doubt about this. But how can agents take advantage of the mobile space...

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22 Apr How to Reduce Bounce Rate on Your IDX Real Estate Blog

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, Real Estate Tips by Tait 1 Comment

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As real estate professionals we are constantly thinking about how to get more visitors to our IDX website. But an equal and often forgotten question is how do we keep them there? Many real estate agents...

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19 Apr How School Ratings Data Can Help You Generate and Convert More Leads

Posted at 10:00h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Marketing, Real Estate Tech News, Real Estate Technology by Tait 0 Comments

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The shift to the Internet has been transformational for the real estate industry. But it also presents challenges. One of the most fundamental is the question of how to represent a home and all its...

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17 Apr What is Upstream in Real Estate?

Posted at 10:00h in Blog, Essentials, Real Estate Tech News by Tait 0 Comments

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Upstream, sometimes referred to as the Upstream Project, is an effort within the real estate industry to centralize broker data management, storage, and distribution across the United States. The company does this by streamlining input...

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16 Apr How Much Does It Cost to Maintain a Real Estate License?

Posted at 10:00h in Blog, Essentials, Real Estate Basics by Tait 0 Comments

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It costs about $1,200 per year to maintain a real estate license, including association fees, MLS fees, lock box fees, and continuing education requirements. The precise amount varies by state and local association, however. There is...

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15 Apr How to Use Text Messages to Generate More Leads From Your IDX Real Estate Website

Posted at 10:00h in Best Practices and Lead Generation, Blog, How to, How To's, IDX, Lead Generation, Real Estate Marketing, Real Estate Tech News by Tait 1 Comment

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Most agents know the power of email. Through email lists, newsletters and drip campaigns, agents engage their leads with targeted marketing content. But SMS is even more powerful for real estate marketing. Where email marketing has...

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