Even though in many states real estate services were considered essential, real estate business has slowed down. People are practicing social distancing by staying at home to flatten the curve and not make the situation...
COVID-19 changed the flow of our life. We stay at home, practice social distancing, and wait impatiently for the situation to get better so we can get back to our usual life. Even though in...
In the real estate community, we often hear advice like find your niche, use highly specific keywords, and have targeted marketing strategies. All of this is a sign that being local is preferable for many...
Considering the uneasy situation we have right now with COVID-19, it’s important to present your listings in the best way possible. In this series of articles, we will discuss how to take photos of your...
There is no doubt that the coronavirus outbreak is changing our daily life, including the real estate market. Having an open house via Zoom or Skype is the new norm in the real estate industry....
We’ve all heard by now that real estate services are deemed essential in many states. This means that many real estate agents can continue to show properties with some restrictions of course. And it also...
The real estate market is facing some tough challenges. One of them is the uncertainty of the current times. Many real estate agents wonder how they are supposed to present this shift in the real...
Infographics are a very strong visual asset for any business, including real estate. People, no matter the business area, love colorful and easy on the eye images. They are both aesthetically pleasing, but also very...
Top real estate agents have one thing in common—they always have one finger on the pulse of the latest real estate trends. To keep up with the real estate trends means being on the top...
In this article, we will talk about topics you might want to include in your real estate blog, keywords, and trends you need to pay attention to. Overview The world is experiencing some stressful times. COVID-19 affected...
We’ve talked about it time and time again. Videos are the key to successful real estate marketing: Why Video Is So Important In The Real Estate Market and Top Video Ideas for Your Real Estate...
Many real estate agents wonder if is it ethical to create coronavirus-related content, and we say your concerns are totally valid. COVID-19 is not something you should look to capitalize on. It’s a serious pandemic...
As a real estate agent, your email list is a holy grail that you need to treat carefully. Building a successful email list takes a long time, but destroying it is really easy. To learn...
The real estate market is about to enter a new reality, a reality where Gen Z is a prevalent real estate buyer. What does it mean for real estate agents and realtors? And most importantly,...
On our Realtyna blog, we have already discussed various social media lead generating platforms for real estate agents including Instagram, Facebook, and Twitter. Today we will focus on Snapchat for real estate agents. Why Snapchat for...
With the recent COVID-19 update and real estate being deemed as an essential service in many locations, open house tours (with several restrictions) have again become a possibility for real estate agents. But considering the...
Listings are the most important real estate content out there. They are the bread and butter of real estate agents. That’s why it’s so important to find the right placement and strategy to present and...
Last decade can be depicted as a renaissance in real estate technology: starting with RETS and RESO API and ending with the latest trend, RESO UPI. The real estate industry is moving slowly but steadily...
You probably heard it a thousand times before: “Content is the King.” If we apply the same idea to videos, then video marketing is a crown prince that might soon dethrone content marketing. But let’s...
As COVID-19 craziness buzzes around us, it is easy to feel lost and exhausted. Add to that social distancing and working from home, it’s no wonder people are so overwhelmed. Given the uncertainty, we’d like...
In these uneasy times, when Covid-19 brings exhaustion and overwhelmingness, self-isolation and social distancing have become the norm in our society. Unfortunately, these practices hit real estate agents hard because face-to-face communication is essential to...
With the coronavirus outbreak, 2020 has not started on a positive note for the whole word. The coronavirus, also known as Covid-19, has become a pandemic that is growing exponentially. The economic and political consequences...
Despite YouTube being one of the most successful and popular social media platforms, for real estate agents, it’s still a relatively untapped territory. Of course, many real estate agents have a YouTube presence but it’s...
We all know that marketing your business is essential for growing your audience and expanding your influence. But what most people associate with marketing are paid promotions, which of course work, but are not organic....
Nowadays more and more people are oriented on social media marketing, and there is nothing wrong with it. But sometimes we forget that the good old-fashioned marketing tricks might be the best strategy for the...
There is a huge chance that you heard the word “scripts” thousands of times. It’s like a real estate urban legend that newbie real estate agents hear about all the time. Everyone has an opinion...
To do or not to do? It’s a question that appears to be applicable to every aspect of our life. Do I need to create a landing page or is having a real estate website...
This video is about our Membership add-on. This solid solution will help you manage your website's memebers and have better control of what folks can access on your site. Fee free to contact us for...
This guide will help you to develop consistent social media content for real estate agents. Overview Nowadays, social media is an integral part of business development. Whether you like it or not, social media is quickly changing...
Starting a business on your own is a very challenging experience. You have to figure out a lot of things you’ve never done before. Add to this a budget that in the early stages is...
Once upon a time podcasts were a truly misunderstood form of art. Like a radio show, but not quite. People were confused by the format and didn’t really understand the point of it. But look...
As we enter the new year, it’s a good time to look back and review the last 12 months at Realtyna. Realtyna had an extremely eventful 2019 with the release of new add-ons and themes but...
No matter what people say and how overused and mainstream it may seem, the truth is, websites work. Nowadays it’s all about online presence. We as modern people transfer our consumer activities online. We search...
Nowadays, having an online presence is directly tied to being successful. Why? Because of the modern consumers’ behavior. It’s a very common situation when we search for services and products through the Internet, and that’s...
As 2019 is slowly approaching the finish line, our schedule is busier than ever: family gatherings, traveling and present buying—the most dreadful process—are adding their dimes to the chaos. Amidst all of this, it’s important...
Being a real estate agent sometimes seems too easy. Thanks to Hollywood’s portrayal of the high-end life that real estate agents have, sometimes it can seem that it’s easy to achieve. It promises so much...
It’s an established fact that in a world driven by technology, it's important to keep your online presence. Here is the thing, we live in a consumer-oriented world where the Internet has become the main...
Folks, winter is finally here. This means selling homes can become a real challenge for realtors. How can real estate agents protect their brand from the holiday slowdown and attract buyers who typically have other...
We all know that blogging is a very important part of marketing strategy in the real estate industry. It’s an inexpensive way for real estate businesses to drive traffic to their website, improve inbound marketing...
The real estate field is a very competitive business sphere. Real estate agents are constantly improving their professional work, in order to stay relevant and attract more clients. Nowadays, being relevant equals having a good...