06 Feb Realtyna Introduces MLS Router™ API – 5Ws
In response to a great demand for a reliable real estate data API, Realtyna has launched its para-MLS* API service, MLS Router™. MLS Router™ API sets out to redefine the concept of APIs in the...
01 Feb The Complete Guide to AI and Real Estate In 2023
AI is short for Artificial Intelligence, a computer system that makes decisions and makes problem-solving a lot easier. There are two types of AI: general AI and narrow AI. General AI is an artificial intelligence capable...
28 Jan How to Build a Headless Real Estate Website or App with Vue.js
While everyone is so obsessed with ChatGpt and similar AI fads, Headless CMSs are the trend developers should focus on. This is practically the future of web development. Now that APIs are taking over the...
23 Jan Why Real Estate Websites Need a Headless Framework
One thing about technology is that it will continuously evolve and will continue to disrupt. So you want to move with it or risk your business lingering in limbo. It can be confusing for real...
19 Jan How to Build Headless Real Estate Apps with Flutter?
As APIs become more instrumental in real estate technology, headless architecture is increasingly taking over the market. Traditionally, you are limited to a particular CMS and any addons or plugins compatible with them. A headless...
15 Jan 5 SEO Essentials for 2023 and Why You Need Them
Posted at 11:57h
in Best Practices and Lead Generation, Blog, Essentials, How to, Real Estate Tips
0 Comments
Marketing in real estate continuously evolves, and that is same for real estate SEO marketing. The Google algorithm is considerably more sophisticated than it used to be, and now, more is needed to have a...
11 Jan Five Best Practices for Maintaining High-performing Real Estate Agents at Your Brokerage
Maintaining a successful brokerage means ensuring that all agents perform at their best. As leaders of brokerages, you might have noticed how challenging it is to manage human resources. Thus, real estate brokers must adopt...
09 Jan Headless WordPress CMS: Real Estate APIs and Data Delivery
Posted at 11:00h
in Blog, Multiple Listing Service, Real Estate Tech News, Real Estate Tips
0 Comments
Over the past years, we've relied extensively on CMSs. However, times have changed. Today's mobile era has witnessed a rise in the use case of communication channels like the internet, virtual reality, digital assistants, and...
05 Jan How Real Estate Agents Can Create High-converting Website Landing Pages
Posted at 11:00h
in Blog, IDX, Multiple Listing Service, Real Estate Tech News, Real Estate Tips
0 Comments
If you could increase your return on investment (ROI) in your real estate business today, what marketing strategy would you use? Our best guess is to use landing pages. A landing page has a high...
30 Dec 6 Ways MLS API Can Improve Your IDX Performance
Posted at 06:00h
in Blog, IDX, Multiple Listing Service, Real Estate Tech News, Real Estate Tips, Realtyna Products and News
2 Comments
Building an IDX site can have a huge impact on your business and personal life. It’s an essential step to boost your online presence and generate leads. But what systems and technologies should you choose? In...
29 Dec How to Build A Headless WordPress Website: Real Estate Edition
WordPress is the most popular CMS for real estate websites. The fact that it is relatively easy to set up and requires almost no coding can explain the appeal to realtors. However, WordPress comes with...
22 Dec Tips for Effective Calls to Action on a Real Estate Website
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Trends
0 Comments
So you’ve built your real estate website, but it’s seemingly not converting enough leads for you. There are various reasons that could trigger this undesired response. In case you’ve overlooked the possibility of adding calls to...
16 Dec How Real Estate Agents Can Add a QR Code to Their Open House Sign-Up Sheet
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Trends
0 Comments
As technology improves, real estate professionals are presented with new and more effective methods to market their listings. We all know the role open houses play in closing deals, but what is an effective way...
13 Dec Best Real Estate SEO Keywords for 2024
Posted at 01:00h
in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Trends, SEO
0 Comments
Real estate agents spend a lot of time on their website design and pay a lot of money for advertisements, but many still struggle with lead generation. Some of them hire content writers and publish...
07 Dec APIs And Real Estate Websites
Applications and websites have hundreds of features and if a developer wants to write code for every single one of them, it will take years for an app to be ready. And let’s not even talk...
03 Dec Three Essential Solutions To Have in Your Real Estate Digital Toolbox
When you first get your license, you might be curious about how the more successful agents are doing it. Of course, some of that is simply gained with time on the job, but seasoned agents...
29 Nov Real Estate Media Trends You Should Follow In 2023
As a real estate agent, staying ahead of the curve and being up-to-date on the latest industry trends are essential. This not only allows you to serve your clients better but also allows you to...
26 Nov How Is IDX Different From RESO Web API?
The real estate industry is constantly growing, and data consolidation has become a major focus for the Real Estate Standard Organization. That is why they provide new technologies to address this issue and others, such...
21 Nov How Much Does a Real Estate Website Cost?
Recent events have pushed more businesses into an all online operation mode. The role of real estate websites and the features they hold have become more significant than ever before. With IDX being the central real...
18 Nov How Real Estate Agents Can Dominate on Twitter
Having a solid social media presence as a real estate professional is crucial to your overall marketing strategy. Not only for boosting brand awareness but also to establish your company as the go-to authority in...
15 Nov How to Add QR Codes to MLS Listings
It is no surprise that QR codes have become such an instrumental solution for real estate marketing and productivity. They help real estate agents get maximum exposure to their property listings through mobile devices and...
12 Nov How to Add IDX to WordPress in 9 Easy Steps
Posted at 10:00h
in Blog, How to, How To's, IDX, Real Estate Tech News, Realtyna Products and News
0 Comments
The real estate industry is changing rapidly and with it, the role of the real estate agent. Thanks to advanced technology, real estate agents can now access unprecedented information about property listings and their surrounding communities...
10 Nov What Is the Difference Between On-demand and Replication Data in the Real Estate Industry?
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
In the early days of data transferring on internet devices, the focus was more on getting data from the source, storing it on your device, and consuming it as you go. This was because the...
02 Nov Empower Your Real Estate Brokerage For 2023 with Technology
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
Real estate and technology have come a long way since the early days of MLSs and online transactions. There are now hundreds of tech companies offering solutions to help real estate teams and offices, but...
27 Oct A Complete Guide to Google Ads for Your Real Estate Business
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
Are you looking for potential leads? When used correctly, Google Ads may be an exceptionally efficient marketing tool for real estate businesses. By targeting buyers and sellers, agents can save time and money to reach...
25 Oct Real Estate Branding Tools That Every Agent Should Be Using
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
Getting your foot in the door of the real estate industry is easier said than done, as any veteran agent or broker will tell you. The relatively high cost required to launch a real estate...
18 Oct How to Generate Real Estate Leads With Facebook Ads
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
Social media is one of the most cost-effective ways to generate your real estate leads, and Facebook is at the top of it. With its massive traffic of daily users, there is no doubt that...
14 Oct Real Estate Marketing Personalization Trends
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
In every industry, there is always a ‘next big thing,’ and keeping up with them can feel underwhelming. As a whole, the real estate sector is not exempt from these shifts. New technologies regularly emerge,...
12 Oct How to Prepare Your Real Estate Website to Attract More Buyer Leads
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Technology, Real Estate Tips
0 Comments
The real estate industry is an ever-changing business. When the economy hits a new high, the market starts leaning toward buyers and vice versa. Following a spike in economic indexes and employment rates post-pandemic, real...
08 Oct How Brokerages Can Overcome the Challenges of Using New Real Estate Technology
Posted at 12:00h
in Blog, Essentials, Real Estate Basics, Real Estate Technology, Real Estate Tips
0 Comments
As with most industries, technology in real estate is growing and evolving. As a result, processes like managing listings, open houses, closing deals, virtual technology, and more have improved. However, despite the innovative nature of...
05 Oct Four Ways to Automate Your Real Estate Marketing on a Budget
Posted at 11:00h
in Blog, Essentials, Real Estate Basics, Real Estate Marketing, Real Estate Tips
0 Comments
Suppose you are a real estate agent who is relatively new to the industry or a broker who's just starting to put together a team, and you need to find out how to manage marketing...
26 Sep TikTok Trends for Real Estates Agents
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Tips
0 Comments
If you want to get in line with Gen z and promote your real estate business through a more immersive and intuitive strategy? Use TikTok! Technology is not only changing, but it is doing so...
21 Sep Can Mobile App IDX Platforms Replace Real Estate Websites?
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Tips
0 Comments
It is no secret that the real estate business is trending toward mobile. Following years of steady growth, NAR reported for the first time this year that buyers used mobile devices as often as computers when...
17 Sep Four VR Marketing Ideas for Real Estate Listings
Posted at 12:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics
0 Comments
Want to give your client an exquisite marketing experience? Virtual reality (VR) should be your go-to solution. As technology continues to reshape the real estate industry, so too are the various techniques used by real...
15 Sep How to Add RESO Web API to WordPress
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics
0 Comments
A listing site is unquestionably the most important tool Realtors have nowadays. It is a place where they serve buyers and sellers. MLSs are the biggest providers of listings data, and their members can integrate...
09 Sep 7 Email Marketing Campaigns for Your Real Estate Business
Posted at 11:00h
in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics
0 Comments
While it might be difficult to reach potential clients online, email marketing is a simple and cost-effective process that enables you to engage with customers and generate traffic to your website. To encourage higher click...
30 Aug Understanding RESO Web API in Simple Terms
Technology in the real estate industry is fast advancing, and sometimes it might be confusing to keep up with new trends. So in today’s article, we will explain what RESO Web API is in simple...
26 Aug How to Increase Traffic on Your Real Estate Website
We all know the role of massive traffic on a website. Increased traffic on your real estate website means more clients, business growth, and improved website authority. But how do you do it? The real estate...
23 Aug How to Overcome SEO Challenges on Your Real Estate Website
Search engine optimization (SEO) has become a common marketing strategy for marketing for most businesses, including real estate. However, not everyone is skilled in SEO. Furthermore, it can be very challenging to resolve all your...
19 Aug How QR Codes Can Help Improve a Real Estate Agent’s Visibility
Most often, when people hear about QR codes, they immediately think it is something for a developer or they don’t immediately think of it as a helpful tool. While all developers know a thing or...