real estate website

How to Build a High-converting WordPress Real Estate Website with WPL and Organic MLS Integration – Udemy

There’s no doubt that most people start their search for properties online before getting in contact with a professional. This is true for people looking for various property types ranging from apartments for rent, homes for sale, or landed property for investment and personal use. As the world becomes more technologically advanced and processes become more digitized, which saw its peak with the outbreak of the COVID-19 pandemic, there’s a need for all industries, including real estate, to stake their claim online. 

While it seems like people are already getting the hang of it as we see a gradual increase of real estate agents and brokers setting up platforms online, many find this procedure daunting. So, to help streamline the process for real estate professionals and developers, Realtyna has launched a Udemy course on how to build a real estate website with WPL and Organic MLS Integration.

The Benefits of Having a Real Estate Website for Agents and Brokers

Real estate agents don’t always get the credit they should deserve when it comes to marketing. They’re just seen as salespeople and negotiators, when in fact, they’re excellent marketers entrusted with selling pricey properties. Thus, it is reasonable to expect that real estate brokers will want to enhance their online presence, particularly concerning websites. So, here are some reasons why you should create and maintain a high-quality website:

  • Search engine visibility 
  • Organic lead generation
  • High return on investment
  • More exposure to properties
  • Creates brand awareness
  • Local authority
  • Easy communication with potential clients

Realtyna's Udemy course

Why Use WPL Builder and Organic MLS Integration?

The goal of all real estate agents should be to increase the number of “sold” signs associated with their company’s listings. However, it might not always be the case, especially if you don’t have a high-quality website. In today’s world, where remote working is the new norm and the internet is more widely used now than ever before, real estate professionals must establish a solid online presence with high-performing solutions such as WPL and Organic MLS Integration

When it comes to WPL, real estate professionals are particularly interested in the ease and efficiency with which MLS and IDX services can be incorporated into their respective real estate websites. On the other hand, Organic MLS Integration helps real estate agents and brokers connect MLS data directly to their websites. Combined with WPL, your real estate website ranking on search engines will increase, leading to an increase in lead generation. 

Benefits of WPL and Organic MLS Integration on Your Real Estate Website

The benefits of these two robust solutions include:

  • Flexibility
  • A plethora of theme
  • Unlimited plugins
  • Unlimited listings and users
  • Hosting of the Data
  • Organic lead generation
  • Easy MLS listing Integration to your website
  • Easy search engine indexing
  • Independence from the provider (optional)

Building Your Real Estate Website: What You’ll Learn on This Udemy Course

  • How to develop a beautiful WordPress real estate website with WPL and Organic MLS Integration
  • About web hosting for real estate websites
  • How to select an SEO-friendly domain name for your real estate website
  • What WPL is, and how to install WPL
  • How to install WordPress
  • Build an audience and grow your website traffic
  • How to select and install website plugins and themes
  • Custom listing URLs
  • Generate leads through your real estate website
  • How to create pages on your real estate website
  • Refining your website so perfectly that it works for you 24/7
  • You’ll learn the ins and outs of how your website works in detail and the specific step you need to take to make it perform even better.
  • Step-by-step tutorials on designing and developing the website
  • How to create listings on your real estate website
  • How to customize your real estate listings
  • How to build an SEO-friendly real estate website
  • How to use Elementor page builder

And more.

Who Is This Course For?

  • Real estate agents/brokers who need a website
  • Real estate investors looking to capture more leads while they sleep
  • Web designers and developers working with Realtors
  • Mortgage brokers looking to generate more leads through their website
  • All real estate professionals

What to Do?

It is not an easy task to build a website for real estate using WordPress. However, you can learn how to build a high-converting WordPress real estate website with WPL and Organic MLS Integration from scratch with this course.

Register here for the course.

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The opinions or information expressed in this article are those of the author and do not necessarily reflect the official views, policy, or position of Realtyna. The information on Realtyna’s Website is general, for informational purposes only, and is not to be relied upon or interpreted as real estate, legal, accounting, or other professional advice or a substitute. Please discuss anything related to the certification process, professional advice or legal procedures with your MLS providers.

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