market reports add on

How to Manage Your Website’s User Behavior with User Analytics Add-on

The correct marketing strategy is the guarantor of your business’s success. Although, implementing a strategy that will actually work is not easy. It can be hard to maintain the leads that you generate over time. Lead generating is an especially important factor in the real estate industry. In order to do it, you have to clarify the client’s demands and identify the main trends. Managing your website user behavior is the most effective way to do this.  And that’s when User Analytics for Real Estate Add-on comes in handy.

What Is User Behavior?

How can you know which marketing strategies on your website are beneficial and what to expect in the future? By observing user behavior. Maybe you can do some research, review your site visitors’ opinions by asking them several questions online, you can see the keywords and other main statistics on google analytics or research social media feed. 

But the other and more effective thing is collecting all data and providing more specific information on your own site. 

Different type of data is used in various ways on your real estate website. There is some information that users find more necessary than other ones and vice versa. By observing website users’ behavior, how they behave while searching for some information on your page,  you can find how different searches & listings were used on your real estate site, how much time your users spent on a certain product and which of your given information was beneficial for them. 

Implementing your study in your marketing strategy can impact business and lead generation in a significant way. 

market reports add on

How User Analytics Add-on Can Help for Real Estate?

Realtyna’s User Analytics Add-on provides you with information on how your website was used.  By choosing a date range, you can see how certain listings, searches, neighborhoods or complexes performed.

Analyzing general trends on your website helps you find out which marketing strategies are better for your real estate website. By correct and strong marketing strategies, you can generate more leads. 

The additional benefit of User Analytics Add-on is that you can integrate it with Neighborhood and Complex Add-on. It shows top 10 searches, listings, neighborhood and complexes. 

By viewing important analytics, you can improve Facebook and web ads, make important marketing decisions, and you can manage your website’s user behavior. You will always be aware of which kind of information will be profitable to publish in the future on your site, or how you can manage different tasks.

Thus, your marketing strategy can be flawless and you can be a major player in the real estate market. 

So now you have information on how to manage your website’s user behavior and why it is so important while making your real estate market strategy. Do you want to know more about the real estate marketing strategy? You can read the blogs: How User Analytics Can Help You Learn About Your Leads and Improve Your Marketing and How To Use Google Adwords in the Marketing Field for Your Real Estate Brand

Disclaimer: The product mentioned in this article as “Market Reports Add-on” has been later renamed to “User Analytics Add-on”.


Rate our blogs


The opinions or information expressed in this article are those of the author and do not necessarily reflect the official views, policy, or position of Realtyna. The information on Realtyna’s Website is general, for informational purposes only, and is not to be relied upon or interpreted as real estate, legal, accounting, or other professional advice or a substitute. Please discuss anything related to the certification process, professional advice or legal procedures with your MLS providers.

Stay Up To Date

Get the Knowledge you need Delivered Straight to your inbox

No Comments

Sorry, the comment form is closed at this time.