real estate agent

A Day in the Life of a Real Estate Agent

From a consumer’s standpoint, the real estate agent’s job is pretty easy and self-explanatory—to sell or purchase the property. But what remains behind the screen is how many steps and tasks agents are taking in order to do exactly that. Real estate agents have many responsibilities, such as:

  • Networking
  • Making calls and updating databases
  • Marketing
  • Showing listings
  • Virtual tours
  • Negotiating
  • Client meetings
  • Communication 

And these are just a small amount of tasks that real estate agents are performing. Add to that the fact that every task has so many subtasks, it’s no surprise that real estate agents are known as masters of juggling a million tasks at once.

But the problem lies in a different area. Yes, agents are performing many tasks, but they also need too many platforms to do it. There has never been a  unified platform that provides agents with all necessary tools. This is about to change. But first Let’s take a look at some of the platforms real estate professionals are using in order to achieve some great results.

CRM for Agents

Customer relationship management (CRM) software is an important platform for real estate agents. It allows agents to easily manage real estate businesses, starting from contacts, daily calls, follow-ups and more.


Social Media for Real Estate 

Real estate agents are no strangers to social media. Starting from general posts and advertisements, real estate agents are using different platforms such as Facebook, Instagram, LinkedIn, and Pinterest to achieve various results including:

  • Lead generation
  • Brand awareness
  • Community engagement
  • Driving traffic to their website
  • Growing revenues
  • Boosting brand engagement

Cold Calling for Lead Generation

Real estate agents have a love-hate relationship with cold calling. Some think it’s an old school, but there is no doubt that it’s still something that real estate agents use quite often for the lead generation purposes.

Database Tools for Real Estate Agents

One of the most important tasks of the agents is updating the database of the existing clients. There are many platforms that real estate professionals are referring to get a new list of leads.

So, now you see that real estate professionals have to deal with many tasks, and in order to complete them all, they have to use so many platforms. 

But we are entering a new era. Realtyna is happy to present a first-of-its-kind lead generation platform for agents.

RealtyFeed for Real Estate Agents

RealtyFeed is a new gamified, lead generation platform designed for Gen Z real estate agents and others. It includes the best features of a property portal and the best features of a social network. RealtyFeed is an exclusive platform powered by real estate agents.

Realtyfeed works not only as a social media app and property listing platform for agents but also as a major lead generation tool. It combines everything you need in one place. Using RealtyFeed eliminates the need to have tons of overlapping software to run your real estate business.

RealtyFeed incorporates all the best features of social media. It helps agents establish a strong community and cooperation by connecting them with each other. RealtyFeed is first and foremost a business development social media platform. Real estate professionals have the opportunity to present their brand and themselves in the best way possible. It’s the best business card you can have.

Want to become a part of a change that will shake the real estate industry to its core? Check out Realtyna’s limited offer and find out how you can help improve the real estate industry.

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The opinions or information expressed in this article are those of the author and do not necessarily reflect the official views, policy, or position of Realtyna. The information on Realtyna’s Website is general, for informational purposes only, and is not to be relied upon or interpreted as real estate, legal, accounting, or other professional advice or a substitute. Please discuss anything related to the certification process, professional advice or legal procedures with your MLS providers.

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