What is SEO?
Once you have a good real estate website, your next step is to make it easily accessible to clients. Whether your website ranks high in search engines such as Google, Yahoo, or Bing, depends on its SEO value. SEO stands for Search Engine Optimization and is the key factor for the order of Google search results. Improving your website’s SEO value can be achieved by on-page or off-page strategies such as keywords, backlinks, URL structure, unique content, social promotion, and many highly technical factors regarding website performance.