How to Connect Wasatch Front Multiple Listing Service to Bridge Theme

The Wasatch Front Multiple Listing Service, or WFMLS is the largest MLS in Utah and one of the largest in the country serving areas all over the state. Because of its power and size, it is often referred to as Utah MLS.

If you are a member of WFMLS, your website options are not limited to what is offered by them. If you want control, customization, professionalism and high rankings, turn to WPL Pro for WordPress + Bridge Theme.

Now you can add WFMLS listings to your WordPress website quickly and easily with Realtyna’s Organic MLS Integration as well as include the modern and sleek designs of the popular Bridge Theme.

We know you probably have questions, so for your convenience, we answered them below.

WHY SHOULD I ADD A WASATCH FRONT MLS RETS FEED TO MY WORDPRESS SITE?

1) Indexable Listings & SEO

A WFMLS RETS feed with Organic MLS Integration provides indexable listings to your WordPress website. This boosts the “readable” content on your site and helps you achieve better search engine rankings. There will be 1000’s of new listing pages, each a possible result for a relevant client web search. As a result, improving your overall SEO.

2) Data Accuracy and Control

A WFMLS RETS feed with Organic MLS Integration is a direct connection between your website and the Utah MLS database. This can allow for faster updates. Because you host your own data, you are able to configure your feed to filter listings based on your business model.

WHAT EXACTLY IS ORGANIC MLS INTEGRATION?

Organic MLS Integration is a software package for WordPress that connects to the WFMLS database via RETS. This imports the listings and displays them on your site.

We have more details on how Organic MLS Integration works here. Or check out our portfolio of client sites to see Organic MLS Integration in action.

LUKE’S TIP: 

WHAT ELSE DO I NEED TO KNOW?

  • No Monthly Fees

We sell our software for you to own. All data and updates are yours forever. Although this product from Realtyna is a one-time fee, WFMLS may still charge you periodically for access to the feed.

  • Easy to Use

Organic MLS Integration combines the power of a WFMLS RETS feed with the features and usability of the WordPress platform. The website backend is flexible, clear and easy to manage, even with no coding knowledge.

  • Flexible

Organic MLS Integration + WPL Pro + Bridge Theme includes a number of configuration options, allowing you to personalize your site and separate from the pack. Out-of-the-box you will be able to customize your search bar, modify the photo carousel on your homepage, define new property listing fields, tag properties and more.

  • Lead Capture

Organic MLS Integration includes lead capture tools including request-a-viewing, contact agent, social media share, and favorites.

WHAT IF I NEED TO ADD TWO RETS FEEDS?

Organic MLS Integration can support unlimited RETS feeds integrated into a single property database. Meaning, if you a are a member of more than one MLS, you can host these listings together and transform your site into a real estate property portal.

HOW CAN I CONNECT TO BRIDGE?

Connecting to Bridge is easy. Simply mention the theme when discussing your project details with Realtyna staff. Check out a demo here.

Organic WFMLS MLS Integration with Bridge, provides you the power of a RETS feed with the popular styles and features of Bridge.

With Organic WFMLS MLS Integration and Bridge you will get:

  • indexable listing pages
  • custom url patterns
  • property map
  • customizable search bar
  • property tags (i.e. featured, open house, price reduced)
  • contact agent
  • social media share
  • favorites

Realtyna also offers advance upgrades such as forced registration, saved search, and CRM.

All of these features will reside on your main website domain, not on a subdomain.

In addition, you can host your site and MLS data on the website server of your choosing (provided it meets a minimum set of requirement)

WHAT IS THE NEXT STEP?

Contact us today about your MLS Integration solution. If you have a WFMLS RETS feed already, we can start on your project immediately.  If you don’t have a WFMLS RETS feed already, don’t worry, we can guide you through the process to get one.

Whether you are an agent or a developer, Organic WFMLS Integration with Bridge can help you build a more powerful and more beautiful website.

 

Have any questions that were not answered here? Leave a comment below!

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Disclaimer

The opinions or information expressed in this article are those of the author and do not necessarily reflect the official views, policy, or position of Realtyna. The information on Realtyna’s Website is general, for informational purposes only, and is not to be relied upon or interpreted as real estate, legal, accounting, or other professional advice or a substitute. Please discuss anything related to the certification process, professional advice or legal procedures with your MLS providers.

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