How to Build a GLVAR IDX Site With WordPress and Realtyna’s Organic RETS Integration

GLVAR covers one of the hottest real estate markets in the country—Las Vegas, Nevada.

Now you can pull listing data from GLVAR and host them on your WordPress site to boost your online marketing and increase lead conversion.

It’s possible with Realtyna’s Organic RETS Integration. Organic RETS Integration and WordPress can help you excel online and take your business to the next level.

What Is Organic RETS Integration?

Organic RETS Integration is Realtyna’s RETS software for WordPress.

The software allows GLVAR members to connect to the GLVAR database and integrate listings into their website via RETS feed.

This “Organic” IDX system can boost the SEO content on a user’s site and improve page rankings.

Check out our demos to see how Organic RETS Integration looks live.

How Does Organic RETS Integration Help SEO?

Organic RETS Integration provides the strongest SEO foundation possible for your IDX site.

It works by generating a WordPress page for each listing in the GLVAR database.

Each listing page is indexable by Google and other search engines allowing you to capture maximum SEO value.

The load of new SEO content can boost your page rankings and help you climb the search engine results.

What Does Organic RETS Integration Offer for Lead Capture?

Organic RETS Integration offers a number of lead capture tools allowing you to operate under virtually any customer management model.

As a base package, Organic RETS Integration includes:

• Interactive property map
• Custom search bar
• Sort options to filter results
• Contact agent/Request a viewing
• Social media share
• Favorites

Realtyna also offers a number of optional upgrades.

Advanced portal search – allows you to create a saved search function for your site

Membership – can help you build a subscription service and introduce forced registration to your site

SMS alert – allows your clients to receive text updates when one of their saved properties changes

Zapier – connects your site to third party applications such as Follow Up Boss

Property analytics – integrates statistics such as home value, and foreclosures into your IDX listings

Yelp – adds Yelp places and boosts your neighborhood intelligence

How to Build a GLVAR IDX Site With WordPress and Realtyna’s Organic RETS Integration

Step 1

Log Into WordPress

Log into your WordPress dashboard and navigate to ‘Plugins.’

Step 2

Install Realtyna Software

Realtyna offers software to integrate an MLS with WordPress. As soon as you complete your purchase, the software will be made available for download.

Installation is done in two steps.

First, log into your WordPress dashboard, navigate to ‘Plugins, click ‘Add New,’ then browse your computer for the main Realtyna plugin zip file (WPL).

The integration add-on then can be added by navigating to ‘WPL’ > ‘Purchased Add-ons.’

 

Step 3

Acquire Login from GLVAR

Speak to your MLS administrator to find out how to acquire a RETS login or contact us to find out how Realtyna can serve as your vendor.

Step 4

Establish Data Connection

Insert the RETS username and password into the add-on to connect to the GLVAR servers and establish a RETS feed.

Step 5

Map Fields

Use Realtyna’s mapping wizard to select data fields from the GLVAR servers and assign them to locations on your website.

Step 6

Set Queries

Set queries for the listing and property types you wish to fetch from the GLVAR database.

Step 7

Import

Download listings to your site.

Step 8
Synchronize

Add commands to your chron-job system to run the import process automatically for new or modified listings.

Note: If you don’t have RETS experience or you don’t wish to perform steps 5-8, Realtyna technicians will complete them for you at no extra charge.

Step 9

Configure

Your GLVAR RETS feed is now connected and active. You may configure your front-end search and lead capture options.

For more IDX options with GLVAR, check out Realtyna’s Organic IDX.

Or to learn more about RETS and its advantages, check out What Is a RETS Data Feed?

Watch our video

Read more about WPL Here.