If you are new to having and managing a website, you are probably wondering what this whole, “SEO,” thing is about. If you are a veteran, you can still benefit from keeping up with the...
A CRM in real estate is software designed to help agents and brokers streamline their marketing and sales processes—and ultimately to close deals faster—by allowing them to manage client communications, automate workflows, and track lead...
Real estate technology is going through quite the transformation. RETS, once the gold standard for IDX, is being replaced by the RESO Web API. RESO even said it plans to retire RETS, by June, 2018. We've written about the...
The U.S. and Canada real estate industries have evolved in different ways. One of the major differences is the Data Distribution Facility or CREA DDF. We created this article to answer some common questions about...
The difference between IDX and RETS concerns the way data is transferred from your MLS to your website. RETS transfers are raw, meaning you need additional software to interpret them on your site. But they...
Are you a fan of Avada Theme looking to add IDX functionality? Check out Realtyna’s Organic MLS Integration. Organic MLS Integration is an IDX alternative Realtyna has been refining for more than eight years. Instead of providing a...
Home buyers are getting savvy. More and more they want stats and figures, to guide their buying decisions. If you can provide this data for them in an attractive and easy format, you'll have an edge over...
In your research on IDX options, you may have come across RETS and VOW. Both are data feeds to connect your website to your MLS. Both contain property listings to build your IDX display. But...
We've written a lot about real estate SEO.Today we area going to go deeper into backlinks. Backlinks are an essential aspect of any SEO strategy. They will help you attract visitors to your site and grow your...
Video content is hugely important in real estate. And demand is out pacing supply. According to a recent NAR report, 36% of home-buyers turn to online video sites like YouTube during their home search. But only 4% of agents...