Real Estate Basics

10 Jun How to Dress as a Real Estate Agent – Men

Posted at 05:17h in Best Practices and Lead Generation, Blog, Essentials, How To's, Real Estate Basics by Morgan Taylor 0 Comments

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Real estate agents should dress to the clients they are serving, but err on the side of formal, conservative, and professional. In general, this means wearing a suit most days. You should wear something sharp...

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10 Jun 6 Weird Real Estate Marketing Strategies You Have not Tried Yet

Posted at 05:10h in Best Practices and Lead Generation, Blog, Creative ideas, Lead Generation, Real Estate Basics, Real Estate Marketing by Morgan Taylor 0 Comments

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In every real estate agent’s office around the country, you will find some things in common. Open house signs, a few fliers or brochures, and maybe a pen or notepad with their name on it....

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10 Jun 8 Signs You are a Good Match for Real Estate

Posted at 05:03h in Blog, Essentials, Real Estate Basics by Morgan Taylor 0 Comments

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The fast paced, exciting world of real estate is attractive to many. Interest in becoming a real estate agent is now at an all time high. With all the popular shows and movies out there...

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09 Jun What Is The Multiple Listing Service?

Posted at 12:32h in Blog, Essentials, Multiple Listing Service, Real Estate Basics by Morgan Taylor 0 Comments

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The Multiple Listing Service (MLS) is a database of property listings that allows agents and brokers in a local area to share information and services and to market their listings to a wider audience. The MLS...

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09 Jun 6 Signs You are Burning Out in Real Estate

Posted at 09:22h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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Real estate is a fast paced, unpredictable industry. For many people, it can be an exciting, great place to work, while others might dread the ups and downs. But with such a volatile career, even...

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09 Jun How to Survive Burn Out as a Real Estate Agent

Posted at 09:12h in Best Practices and Lead Generation, Blog, How to, How To's, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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Raise your hand if you have a love/hate relationship with the real estate industry. Is that hand raised? Now, raise your hand if you are just tired of it, and it is not worth it...

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06 Jun RETS: What is it Exactly and Why Does it Matter?

Posted at 09:59h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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If you have been in the real estate industry for the last 20 years, you have had to keep up with evolving technical jargon. Similarly, if you are new to real estate, you have had...

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30 May RESO Web API Definition

Posted at 11:23h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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RESO Web API is a data technology standard for the real estate industry designed to streamline the movement of listings data across MLS, reduce local hosting and security costs for agents and brokers, and push...

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28 May List of MLS in Canada

Posted at 10:35h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate Canada by Morgan Taylor 2 Comments

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Canada has more than 80 real estate boards. Most participate in the Canadian Real Estate Association’s Data Distribution Facility. Some provide listings to a Quebec-based service known as Centris. Others like, the Toronto Real Estate...

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27 May List of MLS in the U.S.

Posted at 10:48h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate US by tait 10 Comments

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This comprehensive list of MLS in the U.S. provides a state-by-state breakdown of the 581 multiple listing services currently active in the real estate industry. The number of MLSs in the U.S. is constantly changing. Due...

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26 May How Does IDX Work?

Posted at 12:32h in Blog, How to, IDX, Real Estate Basics, Real Estate Tech News by Morgan Taylor 0 Comments

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IDX works by establishing a data connection between your website and your MLS or IDX provider, importing listings, displaying them on your front-end, and running updates. Because IDX refers to any transfer of real estate...

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25 May Is There a National MLS in the U.S.?

Posted at 10:18h in Blog, Essentials, Real Estate Basics, Real Estate Tech News, Real Estate US by Morgan Taylor 0 Comments

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No, there is no national MLS in the U.S. The real estate industry is decentralized in the United States so instead of a national MLS, there are 500+ small and medium MLS each with its...

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22 May What Degrees Do You Need to Be a Real Estate Agent?

Posted at 05:29h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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Strictly speaking, no college degree is needed to be a real estate agent, though a degree can help you get ahead, especially if it’s in management, finance, economics, marketing, or a related field. Real estate agents...

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21 May How to Break Into a Competitive Real Estate Market

Posted at 10:18h in Best Practices and Lead Generation, Blog, Essentials, How to, How To's, Real Estate Basics by Morgan Taylor 0 Comments

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Breaking into a new real estate market is tough. It's takes time and money to out-pace the competition already there. But with a solid plan and some persistence you can make a name for yourself and build...

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20 May RESO Data Dictionary Definition

Posted at 11:22h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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The RESO Data Dictionary is a set of guidelines designed to standardize the structure and content of property listing data across the real estate industry to ensure MLSs, IDX websites, and apps "speak the same...

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19 May How Does Real Estate Affect the Economy?

Posted at 09:13h in Blog, Essentials, Real Estate Basics by tait 0 Comments

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Real estate affects the economy because it makes up a large portion of individual and business wealth across economic sectors. When real estate prices rise, wealth increases, so individuals and businesses are more likely to...

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19 May 11 Tips to Generate Real Estate Leads From Your Community and Personal Network

Posted at 06:50h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Tips by tait 0 Comments

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Real estate is a referral heavy business. To succeed you need to know people and people need to know you. For many agents, this means family and friends are important factors in their business. It’s a difficult...

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15 May What is SEO and Why is it Important?

Posted at 10:20h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Tech News, SEO by Morgan Taylor 0 Comments

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You have seen it time and time again, “SEO.” But what does it mean? DICTIONARY OF TERMS: SEO: (noun) Search Engine Optimization. This describes to what point a website is ranked on search engines. The criteria for...

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15 May 5 Tips to Deal with FSBOs with Grace

Posted at 08:46h in Best Practices and Lead Generation, Blog, How To's, Real Estate Basics by Morgan Taylor 0 Comments

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For Sale By Owner homes make up 11% of the total housing market in the United States. This is a small, yet significant percentage. It seems that FSBOs are the arch nemesis of real estate...

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13 May How Does the Multiple Listing Service (MLS) Work?

Posted at 10:19h in Blog, Real Estate Basics, Real Estate Tech News by Morgan Taylor 0 Comments

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How Does the Multiple Listing Service (MLS) Work? The multiple listing service (MLS) works by providing the venue and technology for local brokers to combine their individual listing databases into a single, larger database that can...

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11 May 6 Ways to Generate Real Estate Leads on Facebook

Posted at 12:39h in Best Practices and Lead Generation, Blog, Real Estate Basics, Real Estate Marketing, Real Estate Tips, Social Media by Morgan Taylor 0 Comments

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The world is online! I am sure this is not news to anyone, but utilizing our online tools efficiently might take more work than we would like to admit. Do not worry! Realtyna has you...

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01 May What is VOW in Real Estate?

Posted at 11:34h in Blog, Essentials, IDX, Real Estate Basics, Real Estate Tech News by Morgan Taylor 7 Comments

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VOW or virtual office website is a real estate data product offered by most MLS that provides more sales history and off-market data than IDX. VOW is designed to help agents looking to drop the...

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03 Apr What is RESO Data Dictionary?

Posted at 20:19h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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As a real estate agent or broker, you may have come across RESO Data Dictionary. You may be wondering what it is, how it works, and how it relates to other RESO standards. We've put together this...

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27 Mar 4 Things To Know Before Hunting For Leads by Jay Egger

Posted at 18:21h in Best Practices and Lead Generation, Blog, Lead Generation, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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Welcome Realtyna Readers, today's blog post is written by Jay Egger from FitSmallBusiness. Jay Egger is a digital marketing specialist for Fit Small Business, a digital small business education publication. He has experience in public relations,...

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26 Mar What is RESO Web API?

Posted at 19:32h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 3 Comments

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RESO Web API is a data technology standard for the real estate industry designed to streamline the movement of listings data across MLS, reduce local hosting and security costs for agents and brokers, and push...

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23 Mar How to Be More Productive in Real Estate

Posted at 19:57h in Best Practices and Lead Generation, Blog, How to, How To's, Real Estate Basics by Morgan Taylor 0 Comments

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Most real estate agents want to set themselves apart. There's really no secret to do so. You need to work hard and be productive. The top real estate agents and brokers are efficient. They are diligent with their time. And...

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22 Mar What is a RETS Feed? Part 2

Posted at 19:13h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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We've received a lot of positive feedback from our blog what is a RETS feed? So we decided to provide an update with more details and an outlook for the future of RETS. WHAT IS A RETS...

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19 Mar RETS Definition: The Real Estate Transaction Standard Made Simple

Posted at 17:50h in Blog, Essentials, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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If you're in the real estate industry, you may have come across the term RETS. RETS is a technology standard that streamlines property listing data transfers among MLSs, agents, and brokers to address decentralization in the...

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12 Mar Why Every Real Estate Website Should Have A CRM

Posted at 18:44h in Blog, Real Estate Basics, Real Estate Tech News, Real Estate Technology, Real Estate Tips by Morgan Taylor 0 Comments

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Real estate is a balancing act. You want to generate more leads. But you also need to stay organized. As your business grows, maintaining this balance usually gets harder and harder. But it doesn't need to. With a CRM you...

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08 Mar The Top 8 Habits of Highly Successful Real Estate Agents

Posted at 20:32h in Best Practices and Lead Generation, Blog, Essentials, Real Estate Basics, Real Estate Tips by Morgan Taylor 0 Comments

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It's an industry fact that some real estate agents are successful and some less so. Some seem to generate strong leads every hour, while others struggle. What sets these agents apart? It's certain that hard work plays...

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07 Mar RETS Feed Pros and Cons: Everything You Need to Know to Make a Smart IDX Decision

Posted at 19:19h in Blog, IDX, Real Estate Basics, Real Estate Tech News, Real Estate Technology by Morgan Taylor 0 Comments

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If you are considering an IDX upgrade, you may have come across RETS as a technology option. We've gone into detail about what RETS means,  and how RETS works. RETS certainly can help you generate more leads...

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05 Mar SEO, RETS and iFrames: Everything You Need to Know to Make a Smart IDX Decision

Posted at 18:11h in Blog, IDX, Real Estate Basics, Real Estate Tech News, SEO by Morgan Taylor 2 Comments

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Adding IDX to your real estate website can have a lasting impact on your business. But getting there is sometimes a complicated process. There's a lot of terminology that gets thrown around. So we put together this blog...

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31 Jan I’m Not a Licensed Real Estate Agent, Can I Get an MLS Feed?

Posted at 16:31h in Blog, Essentials, Multiple Listing Service, Real Estate Basics, Real Estate Tech News by Morgan Taylor 0 Comments

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We get the question all the time. I'm not a licensed real estate agent, can I get an MLS feed? The answer is yes and no. We'll start with the reasons why you might not be able to...

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20 Dec How Can I Get a National MLS Feed?

Posted at 19:47h in Best Practices and Lead Generation, Blog, How to, How To's, Multiple Listing Service, Real Estate Basics, Real Estate Tech News by Morgan Taylor 0 Comments

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You can’t actually get a national MLS feed in the U.S. because a national MLS feed does not exists. But there are a few alternatives, such as ListHub, other large portals that provide data or...

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06 Nov How to Choose an IDX Plugin

Posted at 14:36h in Blog, How to, How To's, IDX, Real Estate Basics by Marvin 0 Comments

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In the world of IDX, it can be difficult to know what is what. There are many companies, technologies, payment plans, MLS, etc. To keep it all straight, we’ve put together this guide to help you...

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19 Oct WordPress RETS Plugin

Posted at 16:31h in Blog, IDX, Real Estate Basics, Realtyna Products and News by Marvin 0 Comments

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Are you looking for a RETS plugin for WordPress? It doesn’t get any simpler than Realtyna’s Organic MLS Integration. Under our business model, you provide the feed and we take care of everything else. Everything else includes: - Installation...

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27 Sep What is IDX Integration

Posted at 17:35h in Blog, IDX, Real Estate Basics, Real Estate Tech News, Real Estate Technology by tait 0 Comments

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For more than ten years Realtyna has been working to bring light to the fact that not all IDX are created equal. While every IDX solution will display property listings from your MLS on your site,...

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07 Sep How RETS Works

Posted at 20:27h in Blog, Essentials, Real Estate Basics, Real Estate Tech News, Real Estate Technology by tait 0 Comments

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As a real estate professional you have probably come across RETS at some point in your daily activities. What is RETS? How does it work? THE STANDARD RETS or the Real Estate Transaction Standard is a data...

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07 Jul What is MLS?

Posted at 18:39h in Blog, Multiple Listing Service, Real Estate Basics, Real Estate Technology by tait 0 Comments

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In the United States and Canada, the real estate industry is fragmented. Moreover, there is no central authority overseeing property listings. Instead, each individual real estate association representing a small coverage area maintains an electronic...

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06 Jul What is IDX Framing?

Posted at 18:27h in Blog, IDX, Multiple Listing Service, Real Estate Basics, Real Estate Tech News by tait 0 Comments

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IDX is an acronym for Internet Data Exchange, the process transferring property listings from an MLS database to an individual real estate website. This process involves several technologies, the most popular of which is framing. Are you...

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